Digital Marketing Manager

4 weeks ago

India Cochin Kochi Ernakulam HTIC Global Full time

Job Description About The Role HTIC Global is seeking an experienced Digital Marketing Manager to lead and optimize high-performing paid advertising campaigns. This role is ideal for a results-oriented professional with a strong analytical mindset and proven expertise in managing large-scale digital campaigns across multiple platforms. Key Responsibilities - Plan, execute, and optimize paid digital marketing campaigns across Google Ads and Meta (Facebook & Instagram). - Manage and allocate advertising budgets efficiently to maximize ROI and campaign performance. - Monitor, analyze, and report on key performance metrics, providing actionable insights. - Drive bookings, lead generation, and brand visibility through performance-focused strategies. - Conduct A/B testing and continuous optimization to improve campaign effectiveness. - Collaborate closely with internal teams to align digital initiatives with business objectives. Required Qualifications - Minimum 5 years of hands-on experience in paid digital marketing. - Strong expertise in Google Ads and Meta advertising platforms. - Proven experience managing large advertising budgets and performance-driven campaigns. - Excellent analytical, reporting, and optimization skills. - Strong communication and stakeholder management abilities. Preferred Qualifications - Prior experience in the travel or hospitality industry. - Experience driving bookings, leads, and measurable revenue growth through paid campaigns. Why Join HTIC Global - Opportunity to lead impactful, high-budget digital campaigns. - Collaborative work environment with a focus on performance and growth. - Competitive compensation and opportunities for professional development.

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