Sales and Marketing Manager

2 weeks ago

Navi Mumbai Mumbai City Mumbai, India Seagull International LLP Full time

Job Description Sales & Marketing: - Identifying and qualifying new leads / potential customers (via market research, cold calls, sales visits - Developing and implementing sales strategies/plans to achieve revenue targets and growth objectives - Meetings, presentations, product/service demonstrations, negotiations and deal closure with clients/customers - Building and maintaining relationships with existing clients to ensure repeat business, upsells and customer retention - Using sales tools/CRM systems to maintain leads, track sales pipeline, forecast performance and prepare sales reports - Monitoring competitor activities, market conditions and customer feedback to adjust sales tactics accordingly - Conducting market research: studying customer behaviour, market trends, competition, and identifying new segments/opportunities - Assisting or creating marketing plans, campaigns (online/offline) to raise brand awareness, generate leads and support sales - Executing marketing activities: content creation (blogs, social media, email), events, advertising, promotions, sponsorships - Coordinating with creative/design/agency teams and other departments (sales, product, operations) to ensure aligned messaging and campaign rollout - Monitoring and analysing marketing campaign performance (KPIs, returns on investment) and recommending improvements Combined / Strategic Responsibilities - Aligning sales and marketing efforts to ensure consistency in messaging, brand positioning and go-to-market strategy. (Since the role is Sales & Marketing Executive, bridging both functions is important.) - Budgeting and resource allocation for sales and marketing activities; ensuring efficient use of resources and cost-effectiveness of campaigns. - Reporting to senior management: providing sales and marketing performance reports, forecasts, market insight, strategic recommendations. Continuous improvement: staying updated with new tools, digital marketing trends, CRM/automation tools, process improvements INDUSTRY - CONTAINER & PACKING

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