Performance marketer

5 days ago

Bengaluru India Raho Hospitalities Full time

Job Description About Company: RAHO is an immersive young and travel hospitality company founded by Gautham, Sidharth and Simona in the year 2022 to bridge the gap in quality and comfortable stays to create long-lasting memories with a fresh experience and genuine hospitality to the travellers in remote areas to connect with nature. Job Title: Performance Marketer Department: Marketing Location: Bangalore, Karnataka Website: raho.co.in Job Overview: We are looking for a Performance Marketer who can strategise, execute, and optimise digital campaigns that drive measurable growth in leads, bookings, and brand visibility for our boutique hospitality properties. You'll work closely with the design, revenue, and operations teams to convert data into action and storytelling into conversions. Key responsibilities: - Plan and manage paid campaigns across Meta (Facebook & Instagram), Google Ads, and YouTube. - Optimise campaigns for ROAS, CTR, CPC, and conversions. - Set up and monitor UTM parameters and GA4 tracking for performance measurement. - Collaborate with creative and content teams to align campaigns with brand goals. - Run A/B tests to identify high-performing creatives and audiences. - Build and manage remarketing funnels to re-engage potential customers. - Analyse data, generate insights, and prepare weekly/monthly performance reports. - Explore and implement new digital growth opportunities and tools. Requirement 1. Bachelor's degree in Marketing, Communications, or a related field. 2. 3+ years of hands-on experience managing paid media campaigns. 3. Strong command over Meta Ads Manager, Google Ads, GA4, and Tag Manager. 4. Experience in the hospitality, travel, or D2C sector preferred. 5. Analytical mindset with comfort in data-driven decision-making. 6. Creative thinker with an eye for design and audience behaviour. 7. Excellent communication and presentation skills. Regards [Confidential Information]

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