Account Manager

Department: Client Servicing & OperationsLocation: Ahmedabad (Hybrid / Onsite)Salary Range: ₹45,000 – ₹50,000/month (based on experience and marketing tech skillset) Working Days: Monday to Saturday (2 Saturdays off per month) About Betterrwalls Betterrwalls is a performance-driven real estate marketing agency working exclusively with developers (not brokers). We specialize in: - Go-To-Market (GTM) strategy planning - Performance marketing across Meta, Google, YouTube & LinkedIn, etc. - Sales automation & CRM workflows We are scaling into Betterrwalls 2.0 — a structured, automation-led growth model focused on ROI, brand partnerships, and value-driven client relations. Role Objectives You’ll act as the bridge between our clients, creative/media teams, and management — ensuring every project runs smoothly, profitably, and delightfully. You’ll oversee client communication, delivery timelines, reporting, renewals, and service quality — while maintaining a 360° view of accounts, payments, and team coordination. Essentially: You’re the COO for each client account. Key ResponsibilitiesClient coordination and project management - Manage day-to-day communication with clients (WhatsApp, email, and calls). - Coordinate ad creatives, media plans, and brand materials with internal teams. - Track and ensure timely approvals on designs, strategies, and monthly marketing plans. - Conduct weekly performance reviews and summarize key actions for clients. Campaign & Delivery Oversight - Track performance marketing metrics (leads, CPL, conversions, etc.). - Liaise with design and ad teams to ensure KPIs are met. - Plan and finalize next-month strategies in sync with the strategy team. Payment & Account Management - Track client billing cycles, renewal dates, and outstanding balances. - Coordinate with accounts for invoicing and payment follow-ups. - Ensure renewal confirmations and maintain financial discipline for every project. Client Success & Relationship Building - Anticipate client needs and proactively offer new service suggestions (upsells). - Maintain client happiness score and follow-up rhythm. - Balance client satisfaction with agency profitability and workflow integrity. Reporting & Documentation - Maintain all client project records: media plans, invoices, strategies, and reports. - Update CRM (HubSpot) regularly with project progress and renewal status. - Generate weekly client summary dashboards and send to management. Vendor & Team Coordination - Manage timelines and approvals with design vendors, ad managers, and content suppliers. - Ensure deliverables are met as per brand and performance standards. Tools & Tech You’ll Use (Training will be provided if needed) - HubSpot CRM → Client database & renewal tracking - Asana → Task and project management - Google Sheets → Reporting & documentation - Meta & Google Ads Dashboards → Campaign data tracking - WhatsApp Business API → Automated client communication - Google Looker Studio → Report generation dashboards Required Skills & QualitiesExperience & Background - 2–5 years of experience in client servicing, digital marketing coordination, or project management. - Preferred industry: Advertising, Digital Marketing, or Real Estate Digital Marketing. Core Skills - Excellent English communication & presentation skills - Strong follow-up and coordination discipline - Understanding of digital marketing KPIs (CTR, CPL, conversion ratios) - Organized, deadline-driven, and emotionally intelligent - Strategic negotiator — can align client expectations with company goals Personality Traits - Ownership mindset: “This is my client.” - High empathy + assertiveness balance. - Tech-comfortable — loves automation and efficiency. - Calm under pressure — can handle multiple accounts gracefully. - Trustworthy and structured — maintains confidentiality and process. KPIs (Key Performance Indicators) - Client retention & satisfaction score (monthly rating) - Renewal ratio (%) - Timely report & deliverable submissions (%) - Collection ratio vs billing target (%) - Upsell value generated from existing clients - Reduction in founder’s daily coordination time (internal metric) Reporting Structure - Reports to: Founder / Director - Works with: Strategy Team, Media Team, Design Team, Vendors, Clients - Coordinates: Account renewals, creative deliveries, payment tracking, and reporting