Technical Sales Specialist

3 days ago


Bengaluru, India Nanotech Test & Measurement Solution Full time

Job Title: Technical Sales Location: Bangalore/ Hyderabad/ Pune/ Ahmedabad Experience: 7~ 15 Years Job Summary We are looking for a Test Equipment Sales Engineer to drive sales, business development, and customer engagement for electronic and electrical test & measurement solutions. The role involves technical selling, solution positioning, customer demonstrations, and coordination with OEM principals and internal teams to meet revenue and growth targets. Key Responsibilities Sales & Business Development - Promote and sell test & measurement equipment such as oscilloscopes, spectrum analyzers, power analyzers, signal generators, DAQ systems, and automated test solutions, EMI/ EMC, power supply, electronics load, battery simulator, EV Test Equipment, BMS Test Solution, Hipot Tester, LCR etc. - Identify and develop new business opportunities across R&D, manufacturing, QA, and service organizations. - Manage complete sales cycle from lead generation to order closure. - Achieve assigned sales targets, revenue goals, and growth objectives. Customer Engagement & Technical Support - Understand customer application requirements and propose technically suitable solutions. - Conduct product demonstrations, presentations, and proof-of-concept (POC) sessions. - Act as the technical interface between customers, OEM principals, and internal teams. - Support customers with pre-sales and post-sales technical assistance. Account Management - Develop and manage key accounts including OEMs, EMS, R&D labs, educational institutes, and government organizations. - Build long-term relationships with decision-makers, influencers, and end users. - Maintain accurate customer data, forecasts, and pipeline in CRM tools. - Work closely with OEM partners - Participate in joint customer visits, seminars, and technical workshops. - Coordinate with service, logistics, and finance teams for smooth order execution. Sales & Commercial Skills - Experience in B2B technical sales - Strong negotiation, presentation, and closing skills - Ability to translate technical features into customer value - Comfortable with target-driven environments Marketing & Promotions - Monitor market trends, competitor activity, and pricing strategies. - Represent the company at trade shows, exhibitions, and technical events. - Support marketing activities including email campaigns, webinars, and product launches. Key Performance Indicators (KPIs) - Monthly / quarterly sales targets - Order booking & revenue growth - Customer acquisition & retention - Pipeline accuracy & forecast reliability - Customer satisfaction Compensation & Benefits - Competitive fixed salary + performance-based incentives - Travel allowance & reimbursement - Career growth in technical sales leadership



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