
Content Manager
3 weeks ago
Bangalore | Full-time | In-office
About Multiply
Backed by Pidilite, Multiply is a digital platform for Indias interior contractors helping them grow, win more projects, and work smarter. From lead generation to quote creation for contractors were solving big problems no ones tackled before.
About the Role
Were looking for a Content Lead who can own our content engine end-to-end from strategy and ideation to execution and performance tracking. Youll be the driving force behind our brand voice, leading creative teams, coordinating with agencies, and ensuring every asset delivers measurable impact.
If you can take a campaign from idea to live while keeping an eye on results this ones for you.
What Youll Do
- Own the end-to-end content creation process from planning to publishing
- Lead cross-functional creative teams (video editors, graphic designers) and be the primary POC for creative & execution agencies
- Build and run a weekly/monthly content calendar aligned with business goals
- Write, edit, and adapt content for Meta Ads, WhatsApp, Push Notifications, website, brochures, and in-app banners
- Keep campaigns fresh with regular creative refreshes
- Own ad-level performance metrics, optimizing creative for CTR, conversions, and engagement
- Use, explore and adapt to AI tools
- Use AI tools for research, copy variants, and HindiEnglish translations
What Were Looking For
- 2-4 years in content, brand, or marketing roles
- Strong writing skills in English & Hindi
- Experience with Meta, WhatsApp, Push, Social Media, Website content
- Solid project management & coordination skills
- Proven ability to manage campaigns with a performance mindset (Good to have)
- Experience in using AI tools (Good to have)
Who You Are
- You take ideas from concept to live without missing deadlines
- You write with clarity, energy, and authenticity
- You are a self starter
- You explore and figure out the next big AI innovations and how they can be used to create content
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