International Sales Executive

Job Title: International Sales Executive Location: Mumbai Company: Boston Institute of Analytics Job Summary: The International Sales Executive at Boston Institute of Analytics (BIA) plays a dual role—driving global student enrollments and building BIA’s international presence across multiple markets such as the US, UK, Middle East, and Asia-Pacific. This is both a student-facing and business development role that involves managing the entire sales cycle: reaching out to prospective leads, counseling them about relevant programs, scheduling sessions with academic advisors, following up for conversions, and maintaining long-term client relationships. The position requires excellent spoken English (preferably with a neutral, UK, or US accent), strong persuasion skills, and the ability to adapt communication styles for international audiences. Key Responsibilities: 1. Sales & Lead Conversion - Initiate outbound calls to prospective students who have shown interest via digital campaigns, web forms, or referrals. - Engage with international prospects through calls, emails, and virtual meetings across different time zones. - Clearly articulate BIA’s value proposition, course structure, certifications, and global career opportunities. - Understand the goals, needs, and motivations of each lead, and suggest the most relevant programs or certifications. - Handle objections tactfully, build trust through personalized engagement, and convert interest into confirmed enrollments. - Maintain detailed tracking of each lead’s status using CRM tools and report conversion progress regularly. 2. Counseling Session Coordination - Schedule and confirm personalized one-on-one counseling sessions between prospective students and BIA’s academic advisors. - Follow up after counseling sessions to address additional questions and guide the lead toward enrollment. - Keep counselors informed about each lead’s progress, readiness, and any support required for conversion. 3. Lead Nurturing & Follow-Up - Proactively follow up with leads at every stage—cold, warm, and hot—across phone, WhatsApp, and email. - Reconnect with previously engaged leads using new course updates, scholarship opportunities, and success stories. - Maintain a professional tone in all communication and ensure consistent engagement until the enrollment decision. 4. International Market Development (New Additions) - Explore new global markets, identify target regions, and contribute to international student acquisition strategies. - Build and manage relationships with educational agents, study-abroad consultants, and institutional partners in other countries. - Research global education trends, regional student motivations, and emerging market opportunities to support BIA’s expansion. - Support marketing teams with insights on cultural preferences, communication tone, and localization needs. 5. Client Relationship Management - Build long-term trust with international students, alumni, and partner institutions. - Coordinate virtual demos, informational webinars, and consultations to enhance student experience. - Ensure a smooth onboarding process for all enrolled international students and handle any post-enrollment support. 6. Performance & Reporting - Achieve weekly and monthly targets for lead contact, conversion, and enrollment. - Prepare daily activity and conversion reports, providing insight into lead quality and sales performance. - Share on-ground and international market feedback with marketing and academic teams to optimize campaign targeting. 7. Team Collaboration - Work closely with counselors, academic teams, and marketing to maintain a unified communication approach. - Participate in regular product and sales training to stay updated on new course offerings and features. - Support internal teams with CRM best practices, feedback collection, and process improvements. Qualifications: - 2–5 years of experience in sales, tele-counseling, or international BPO roles—preferably for global (US/UK) markets or education services. - Exceptional communication and persuasion skills; fluent in English (neutral or international accent preferred). - Experience handling international students, clients, or partners across time zones. - Strong familiarity with CRM systems, lead dashboards, and sales reporting tools. - Highly motivated, target-driven, and comfortable in a fast-paced, results-oriented environment. - A background in EdTech, study-abroad consulting, or global education sales is an added advantage.