▷ [Apply in 3 Minutes] Brand & Digital Marketing Executive

4 weeks ago


Kochi Kerala, India Cascade Headway Full time

We are seeking a dynamic and creative Brand Digital Marketing Executive to strengthen Cascade Headway s brand across LinkedIn social media platforms and other digital channels The role requires managing digital campaigns content creation and design while also focusing on lead generation aligned with the company s needs The candidate will play a crucial role in building our online visibility generating qualified leads and supporting business development through digital strategies Key Responsibilities Develop execute and monitor digital marketing strategies across LinkedIn Facebook Instagram X Twitter and other relevant platforms Create professional engaging content posts blogs graphics and short videos highlighting Cascade Headway s services Digital Transformation Advisory Auditing Assurance BPO and Zoho Partner Solutions Manage the company s LinkedIn page and employees digital presence to maximize visibility and inbound leads Design and implement targeted campaigns to generate qualified B2B leads as per company verticals and service offerings Monitor and analyze campaign performance prepare periodic reports with actionable insights Work closely with the leadership team to align marketing activities with sales objectives Maintain brand guidelines across all creatives and ensure consistency of communication Coordinate with design creative tools Canva Adobe Suite or similar to produce professional digital collateral Requirements Bachelor s degree in Marketing Business Administration or a related field MBA preferred Proven experience 1-3 years in digital marketing social media management and lead generation Strong knowledge of LinkedIn marketing and B2B lead generation campaigns Proficiency in tools like Canva Adobe Creative Suite Zoho Social or similar platforms Familiarity with CRM systems preferably Zoho CRM for lead tracking and nurturing Strong analytical skills to measure KPIs and ROI of campaigns Excellent written and verbal communication skills Ability to work independently and in collaboration with cross-functional teams Benefits Opportunity to work with an Authorized Zoho Partner and be part of high-value digital transformation projects across multiple industries Exposure to international markets India Middle East Europe through digital brand presence and campaigns Professional development through continuous learning and potential Zoho certifications A collaborative environment where creativity and innovation are encouraged Flexible opportunities for showcasing personal creativity in branding and campaigns Competitive monetary benefits to be discussed during the offer stage


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