SEO & Digital Marketing Executive

17 hours ago

Kalamassery Kochi Kerala, India Zinai Digital Full time

**Key Responsibilities**:

- **SEO Strategy and Execution**:

- Develop and implement effective SEO strategies.
- Perform ongoing keyword research and analysis.
- Optimize website content, landing pages, and paid search copy.
- Conduct competitor analysis and market research to identify opportunities for growth.

**Content Marketing**:

- Create and manage content calendars.
- Develop high-quality, engaging, and relevant content for the website, blog, social media, and other digital platforms.
- Collaborate with content creators to ensure content aligns with SEO best practices.

**Social Media Management**:

- Develop and implement social media strategies to increase brand awareness and engagement.
- Manage and grow social media profiles on platforms like Facebook, Twitter, LinkedIn, Instagram, and others.
- Monitor and respond to social media interactions.

**Digital Advertising**:

- Plan, execute, and manage paid digital advertising campaigns (Google Ads, Facebook Ads, etc.).
- Monitor and analyze campaign performance, providing regular reports and recommendations for improvement.

**Analytics and Reporting**:

- Use analytics tools (Google Analytics, SEMrush, etc.) to track and report on key metrics.
- Provide insights and recommendations based on data analysis to improve overall digital marketing performance.

**Collaborative Projects**:

- Work closely with the design and development teams to ensure the website and other digital assets are optimized for SEO.
- Collaborate with sales and customer service teams to align marketing efforts with business objectives.

**Stay Updated**:

- Keep up-to-date with the latest trends and best practices in SEO, digital marketing, and industry developments.

**Qualifications**:

- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Proven experience as an SEO and Digital Marketing Executive or similar role.
- In-depth knowledge of SEO practices and tools (e.g., Google Analytics, SEMrush, Ahrefs).
- Experience with paid advertising platforms (Google Ads, Facebook Ads, etc.).
- Excellent written and verbal communication skills.
- Strong analytical and problem-solving skills.
- Ability to work independently and as part of a team.

**Benefits**:

- Competitive salary.
- Optional work from home opportunity.
- Saturdays off.
- Professional development opportunities.

**Job Types**: Full-time, Permanent

Pay: ₹18,000.00 - ₹25,000.00 per month

Schedule:

- Day shift

Supplemental Pay:

- Performance bonus

**Education**:

- Bachelor's (preferred)

**Experience**:

- SEO: 1 year (preferred)
- PPC Campaign Management: 1 year (preferred)
- total work: 1 year (preferred)

Work Location: In person

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