social media manager for Naija Organics 17/09/2025

5 days ago

Bengaluru, Karnataka, India Prakruti Products Private Limited Full time
Job Description

Company Description

Naija Organics is a premium personal care brand from Bangalore, rooted in a family legacy of over 30 years in herbal extracts and wellness (Prakruti Products). Our products are ECOCERT-COSMOS Organic certified, vegan, cruelty-free, and made with standardized herbal extracts, natural oils, and butters. We are building a community of mindful consumers who believe that the only skin type that matters is healthy skin.

About the Role

We are seeking a creative and passionate Social Media & Brand Communications Specialist with 23 years of experience (preferably in skincare, personal care, or beauty brands). The role demands both strategic thinking and creative executionfrom developing engaging campaigns to managing day-to-day social content. You will collaborate closely with our design team to bring Naija Organics brand story alive across platforms.

Key Responsibilities

Plan, design, and manage engaging content across social media platforms (Instagram, LinkedIn, YouTube, etc.).

Conceptualize social media campaigns and brand storytelling initiatives to strengthen awareness and drive conversions.

Collaborate with designers, photographers, and video editors to create visually impactful content.

Write compelling copy for posts, campaigns, ads, and brand communication materials.

Track and analyze social media performance, optimize campaigns, and present reports.

Ensure brand voice and communication are consistent across all channels.

Stay ahead of trends in skincare, clean beauty, and organic personal care marketing.

Requirements

23 years of experience in social media marketing/brand communications, preferably in skincare, personal care, or lifestyle brands.

Creative thinker with strong storytelling, content planning, and campaign ideation skills.

Familiarity with tools such as Meta Business Suite, Canva/Adobe Creative Suite, and analytics dashboards.

Excellent written and verbal communication skills.

Strong collaboration skills for working with designers and marketing teams.

- Passion for beauty, skincare, and wellness branding.

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