Senior Executive

3 weeks ago


Pune India Amura Marketing Technologies Full time

Job Description

We're Hiring Apply for a Marketing Role

Join Our Marketing Team

We are looking for passionate marketers to join our team and work with over 100+ clients across different industries. At Amura, you'll be part of a team that focuses on data-driven marketing and delivering measurable business growth for our clients.

What You'll Do

- Plan and execute multi-channel marketing strategies across digital platforms
- Work on real business problems and create solutions that drive performance
- Collaborate with brands and internal teams to achieve defined marketing goals
- Learn and adopt the latest tools, techniques, and trends in marketing

What We Offer

- A holistic marketing role where you gain exposure to multiple functions and channels
- Hands-on experience with leading brands and growing businesses
- A collaborative work culture that values ideas and impact
- Continuous learning and growth opportunities

If you are looking to build your career in marketing and want to work on strategies that make a real difference, we'd love to hear from you.

Job Description

Location: Pune

Department: Marketing

Reports To: Marketing Manager / Marketing Lead

About The Role

We are looking for a Marketing Executive to join our fast-paced team and work across B2B, B2C, D2C, and SaaS brands. This is a holistic marketing role where you'll gain exposure to strategy, execution, performance optimization, and client communication. You will work on data-driven campaigns across digital platforms and learn how to translate business objectives into measurable marketing outcomes.

Key Responsibilities

- Strategy & Planning
- Assist in creating end-to-end digital marketing strategies across multiple platforms (Meta, Google, LinkedIn, etc.)
- Understand client goals, industry trends, and business KPIs to craft effective marketing plans
- Support campaign budgeting, channel allocation, and performance forecasting
- Campaign Execution & Optimization
- Execute multi-channel marketing campaigns including performance marketing, content marketing, SEO, email, and social media
- Track and optimize campaigns regularly to maximize ROI, CTR, CPL, and CAC
- Coordinate with design, content, and tech teams to ensure smooth execution
- Marketing Tools & Analytics
- Hands-on usage of tools like:
- CRMs: Kylas, HubSpot, Zoho, etc.
- Ad Platforms: Google Ads, Meta Ads, LinkedIn Ads, Amazon, Flipkart
- Analytics: Google Analytics, Search Console, Data Studio
- Automation: AI tools, marketing automation, email workflows
- Analyze data and KPIs to identify growth opportunities and prepare actionable insights
- Client & Internal Collaboration
- Participate in client discussions to understand objectives and present campaign performance
- Work closely with internal teams to ensure project delivery timelines and quality
- Escalate blockers proactively and drive end-to-end ownership of allocated tasks

Required Skills & Competencies Core Skills

- Strong understanding of digital marketing fundamentals and the 7Ps of marketing
- Basic to intermediate knowledge of:
- SEO & SEM
- Social media marketing
- Performance marketing metrics (CPL, CTR, CAC, ROAS, ROI)
- Content planning & campaign execution
- Basic knowledge of CRM systems and their role in driving sales and marketing automation

Behavioral Skills

- High attention to detail and result-oriented mindset
- Strong communication and collaboration skills
- Proactive, accountable, and willing to take ownership
- Open to learning AI-driven marketing tools and evolving market trends
- Team Collaboration, good interpersonal and communication skills

Eligibility

- Experience: 24 years for freshers or early-career professionals
- Education: Bachelor's or Master's degree in Marketing, Business, or related fields
- Certifications (Preferred but not mandatory): Google Ads, Meta Blueprint, HubSpot CRM, SEO certifications

Why Join Us

- Opportunity to work on end-to-end marketing instead of siloed channel execution
- Exposure to 100+ clients across diverse industries and geographies
- Learn how to use AI-driven marketing frameworks and tech-enabled growth strategies
- Build expertise in modern marketing stacks, CRMs, automation, and campaign optimization

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