Assistant Manager, Ecommerce Content Marketing

Calling all originals At Levi Strauss Co you can be yourself and be part of something bigger We re a company of people who like to forge our own path and leave the world better than we found it Who believe that what makes us different makes us stronger So add your voice Make an impact Find your fit and your future Summary of the role We are seeking a dynamic and results-driven Assistant Manager - Ecommerce Content Marketing to lead our digital content strategy and execution for the e-commerce business The ideal candidate will have a strong understanding of digital marketing content creation and e-commerce trends ensuring Levi s remains the preferred denim brand among consumers This role reports into Manager Marketing About the role Develop and execute a comprehensive e-commerce content marketing strategy aligned with business goals key consumer moments and brand priorities Build and manage the e-comm calendar in alignment with marketing campaigns and commercial objectives Leverage market trends consumer insights and competitive analysis to refine content strategy define and track KPIs for continuous improvement Plan and execute paid media campaigns across Google Ads Meta and display networks lead SEO initiatives to grow organic traffic Design targeted email campaigns for acquisition retention and cross-selling drive engagement through compelling digital and social storytelling Oversee creation of high-quality brand-consistent content across e-commerce CRM and performance channels collaborating with internal teams and agencies Ensure seamless execution of campaigns across Levi in and media touchpoints Develop and manage content pillars such as blogs PDPs videos and infographics optimized for platform-specific requirements and trends Plan and lead PDP and platform-specific shoots ensuring visual quality and brand alignment in partnership with agencies Continuously improve onsite experience through tactical content interventions and communication enhancements Track key content performance metrics traffic engagement conversion and use insights to optimize effectiveness and consumer engagement Partner with agencies vendors and production houses for timely and high-quality campaign execution Role is based in Bangalore About you Strong understanding of content marketing principles and digital best practices Proven experience in managing vendors production houses and creative agencies Excellent writing and editing skills with the ability to create compelling and brand-aligned content Experience working with content management systems CMS and analytics platforms Knowledge of e-commerce platforms digital consumer behaviour and conversion optimization strategies Strong analytical skills to measure and report on content performance Ability to work collaboratively across teams in a fast-paced dynamic environment Why Join us Be part of an iconic global brand shaping the future of denim Work in a fast-growing e-commerce landscape with opportunities to innovate Collaborate with creative minds and industry experts Enjoy a dynamic inclusive and inspiring work culture If you have a passion for storytelling digital innovation and e-commerce marketing we d love to hear from you Apply now to be a part of the Levi s legacy Benefits We put a lot of thought into our programs to provide you with a benefits package that matters Whether it is for medical care taking time off improving your health or planning for retirement we ve got you covered Here s a small snapshot Complimentary preventive health check-up for you your spouse OPD coverage Best in class leave plan including paternity family care leaves Counselling sessions to prioritize mental well-being Exclusive discount vouchers on Levi s products We are an Equal Opportunity Employer committed to empowering individuals from all walks of life to achieve their professional goals with us regardless of race religion gender gender identity pregnancy disability sexual orientation age national origin citizenship status or genetic information We actively seek and encourage applications from diverse candidates including those with disabilities and offer accommodations throughout the selection process upon request To ensure that our products and culture continue to incorporate everyone s perspectives and experience we never discriminate based on race religion national origin gender identity or expression sexual orientation age or marital veteran or disability status LOCATION India Bangalore - Office FULL TIME PART TIME Full time