Head - Growth & Sales - Fmcg (4-8 Yrs) Pune (b2c/retail/channel Sales)

Department Sales Business Development Location Pune Reports To FoundersRole OverviewThe Head of Growth Sales will be responsible for driving top-line growth and expanding market share across all product categories and channels This role involves formulating and executing innovative sales strategies establishing a robust sales distribution S D system and developing cohesive operations across Sales Merchandising Trade and Consumer Activation The role requires a strong blend of strategic thinking data-driven decision-making and hands-on leadership to accelerate the company s growth trajectory in both domestic and international markets Key Responsibilities Strategic Planning Sales Execution - Formulate and execute comprehensive sales strategies to achieve primary and secondary sales targets across product categories - Develop growth strategies sales plans and policies to increase and sustain market share and profitability - Implement activities processes and mechanisms to ensure delivery of sales plans and objectives - Monitor sales performance metrics identify gaps and deploy corrective actions to achieve monthly and quarterly goals Market Expansion Business Development - Identify and develop new markets - domestic and export - in line with business goals - Strengthen and expand the company s distribution network ensuring deep market penetration - Lead business development initiatives through modern trade institutional sales and emerging channels - Drive brand visibility and sales through trade promotions merchandising and local market activations Channel Partner Management - Establish and maintain strong relationships with dealers distributors and stockists to ensure smooth functioning and partner satisfaction - Create policies and guidelines for efficient partner engagement trade promotions and channel incentives - Monitor pricing and product positioning regularly to ensure competitiveness and profitability - Ensure timely collections payment reconciliation and healthy working capital management Market Intelligence Competitor Insights - Continuously scan the environment for competitor activity pricing demand-supply trends and regulatory changes - Build and manage a market intelligence system to provide regular updates on new opportunities product trends and consumer insights - Present actionable insights to top management to guide sales strategy and decision-making Team Leadership Performance Management - Hire train and develop a high-performing sales and distribution team - Establish performance metrics and monitor individual and regional achievements - Build an effective people and field force management system to improve team productivity and motivation - Drive a culture of accountability ownership and continuous improvement within the sales organization Key Deliverables - Achievement of company growth and revenue targets - Expansion and strengthening of distribution networks - Development of new markets and sales channels - Successful execution of sales retail and marketing strategies - Implementation of CRM tools and systems for better customer lifecycle management - Relationship building with key accounts distributors retailers and institutional clients - Optimization of retail operations and trade marketing costs - Effective collection management and reduction in outstanding payments - Continuous market intelligence and data-driven insights for growth planning Qualifications Knowledge SkillsEducation - MBA in Marketing or Sales preferred Experience - Minimum 4 years of experience in Sales Distribution within the Health Food FMCG industry Skills Traits - Entrepreneurial thinking with bias for action- Willingness to roll up the sleeves to drive execution- Strong understanding of market dynamics and competitor activities - Proven ability to build markets from scratch for new and innovative product lines - Strong analytical and strategic thinking skills - Expertise in managing distributors trade partners and sales teams - Experience in recruiting and mentoring a sales force - Excellent communication and interpersonal skills English proficiency required - Attention to detail data orientation and financial acumen - Proficiency in business analytics CRM tools and reporting systems Remuneration As a core team member of an early-stage FMCG startup the compensation package includes - Competitive industry-level salary- Performance-linked incentives- Participation in the company s ESOP pool ref updazz com