High Salary: Digital Marketing Specialist

6 days ago

Villupuram, Tamil Nadu, India Digicognit Full time

We are seeking a results-driven Digital Marketing Specialist to join our dynamic team The ideal candidate will develop implement and optimize digital marketing strategies to drive online traffic increase brand awareness and boost conversions You will work across various platforms and channels leveraging analytics and creativity to deliver measurable results Key Responsibilities Strategy Development Develop and execute comprehensive digital marketing strategies aligned with business goals Identify target audiences and determine the best digital channels to reach them Campaign Management Plan and manage campaigns across platforms such as Google Ads Facebook Instagram LinkedIn and email marketing tools Optimize paid search display advertising and social media ads for maximum ROI Content Creation Collaborate with content creators and designers to produce engaging and SEO-friendly content Oversee the creation of blogs videos graphics and social media posts Search Engine Optimization SEO Conduct keyword research and implement on-page and off-page SEO strategies Monitor and improve website traffic and rankings through regular audits and optimizations Analytics and Reporting Use tools like Google Analytics SEMrush and HubSpot to track and measure campaign performance Create detailed performance reports and provide actionable insights for improvement Social Media Management Manage social media accounts and engage with the community to build a loyal audience Stay updated with trends and integrate new strategies for growth Email Marketing Design and execute email campaigns including newsletters promotional offers and customer engagement campaigns Monitor open rates click-through rates and conversions for continuous improvement Market Research Stay updated with the latest trends in digital marketing tools and industry best practices Analyze competitors and market trends to inform strategies Qualifications Education Bachelor s degree in Marketing Communications Business or a related field Experience 2 years of experience in digital marketing or a related role Technical Skills Proficiency in digital marketing tools like Google Ads Facebook Business Manager and HubSpot Familiarity with SEO tools such as SEMrush Moz or Ahrefs Knowledge of HTML CSS or CMS platforms e g WordPress is a plus Soft Skills Strong analytical and problem-solving skills Excellent written and verbal communication Creativity and a keen eye for detail Certifications preferred Google Ads Certification Facebook Blueprint Certification HubSpot Inbound Marketing Certification Job Types Full-time Permanent Pay 9 913 12 - 20 000 00 per month Benefits Health insurance Provident Fund Schedule Day shift Supplemental Pay Performance bonus Education Bachelor s Preferred Experience Digital marketing 1 year Preferred total work 1 year Preferred Work Location In person

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