
3 Days Left) Performance Marketing Specialist
2 weeks ago
Role : Performance Marketing Specialist
Location: Ahmedabad | Remote
About the Role
Own, optimize, and scale E2Ms paid media strategy to consistently generate high-quality Marketing Qualified Leads (MQLs) from digital agencies, driving measurable pipeline growth and brand visibility through effective performance marketing channels.
This position is for our in-house E2M Brand, and you will work directly with our functional CMO / CEO based in the US. We are seeking someone who is:
- Comfortable attending daily stand-up meetings aligned with US time zones
- Flexible with working hours
- Confident in owning and executing strategies that make real business impact
Key Responsibilities
- We are looking for a highly skilled performance marketing expert with:
- 4+ years of experience creating and managing successful PPC advertising campaigns (Google, Facebook, LinkedIn).
- Experience managing ad budgets of $10,000+ per month across Search, Display, and Video campaigns.
- A strong track record with metrics and examples of successful multi-platform campaigns.
- Expertise in digital campaign management, including processes, workflows, and delivering performance against KPIs.
- Experience with interactive marketing, media planning, and campaign management.
- Ability to create and launch targeted retargeting ad campaigns and optimise for e-commerce conversions.
- A knack for innovative strategies that increase performance and reduce costs.
- Strong analytical skills with the ability to evaluate data and interpret actionable results.
- A passion for staying current on paid search and social trendsand a desire to share that knowledge.
- Strong verbal and written communication skills. Prior experience working in the US market is a plus.
- Advanced experience with GA4, Google Looker Studio, and performance reporting.
What We Need You to Do
- Strategize & Analyze: Dive into margins and conversion rates to blueprint growth strategies.
- Create High-Impact Ads: Help build compelling, conversion-driven ad creatives.
- Know the Audience: Understand and leverage buyer personas to maximize engagement.
- Test Relentlessly: Run A/B tests, analyze results, and refine strategies for optimal performance.
- Troubleshoot & Optimize: Adapt campaigns in real-time based on data and performance.
- Scale What&aposs Working: Double down on successful efforts to fuel business growth.
- Track Everything: Set up funnels, monitor performance metrics, and maintain full visibility of traffic and conversions.
What Youll Gain
- Direct mentorship from our CMO and Founder
- A high-growth career path in performance marketing
- Access to advanced tools, continuous training, and hands-on campaign experience
- A fun, fast-paced, and driven work environment
- Potential leadership opportunities for top performers
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