Area Business Manager

Company Description Dr Reddy s Laboratories Ltd is a leading multinational pharmaceutical company based across global locations Each of our 24 000 plus employees comes to work every day for one collective purpose to accelerate access to affordable and innovative medicines because Good Health Can t Wait We started in 1984 with a modest investment 20 employees and a bold vision Today we have research and development centres manufacturing facilities or a commercial presence in 66 countries For nearly four decades we have stood for access affordability and innovation based on the bedrock of deep science progressive people practices and robust corporate governance As the pharmaceutical industry evolves and undergoes disruption we see an opportunity - to strengthen our core further the next steps and to build the future the new bets The Next and the New is how we aim to continue to be the partner of choice - purpose-driven future-ready and sustainable Our aim is to reach over 1 5 Bn patients across the world by 2030 by growing our core businesses and building for the future with sustainability at the core of our purpose and strategy Sustainability for us means operating in a manner that respects people planet and purpose - helping us conserve precious resources serve our patients create value for stakeholders give back to society fulfil our potential and maintain our integrity and transparency Dr Reddy s maintains a work environment free from discrimination and is an equal opportunity employer We are committed to employ nurture all qualified diverse workforce without regard to race colour religion nationality sex age disability status genetics sexual orientation gender expression citizenship or any other characteristic or classification protected by applicable law s of the country we operate in We treasure every talent and recognize merit and diversity in our organization Job Summary We are seeking an experienced and dynamic individual to join our team as a Strategy Implementation and Market Development Manager The ideal candidate will be responsible for implementing strategies outlined by the Project Management Team gathering customer feedback and analysing market trends Additionally the role involves establishing and maintaining relationships with key opinion leaders within the designated region monitoring competitor information and staying updated with doctors prescription trends through collaboration with pharmacy managers The incumbent will also be responsible for planning and executing Continuing Medical Education CME initiatives and other relevant activities to uphold the company s brand image Roles Responsibilities You will be responsible for promotion of the products by implementing marketing strategies using visual aids and feedback to the Project Management Team PMT while assessing competitors products Analyse doctor prescription trends to pitch products aligned with their preferences for specific molecules Engage with pharmacists to gather data on competitor products enhancing brand value and maintaining a competitive edge You will be responsible to foster relationships with key opinion leaders and doctors gathering feedback and competitor information while providing medical support through Continuing Medical Education CME and resolving queries Collaborate with the project management team to organize Sparsh and life awareness programs nurturing positive connections with stakeholders You will be responsible of weekly goal setting for each product and each doctor study market trend and competitors products to understand their influence on customers in order to ensure that goals set for each week are achieved and overall yearly sales targets are met You will be responsible to coordinate field activities for Continuing Medical Education CME programs persuading doctors to participate with the company Arrange speakers and venues for CME events collaborating with other divisions to jointly organize the sessions You will be responsible to manage logistics for corporate social responsibility initiatives like the awareness for Life program contributing to the establishment of the company s brand image within the medical community You will be responsible to review the sales of existing products through weekly sales review meetings weekly statements from stockiest and compare against set targets take corrective actions in case of any shortfalls to ensure that weekly sales targets are achieved You will be responsible to manage Territory Data by regularly engaging with pharmacy managers and distributors to collect sales data and input RCPA data into the Unnati portal You will be responsible to maintain an updated list of doctors within the designated area via handheld devices and regularly meet with retailers to track product status You will be responsible to organize monthly schedules using palm-top devices inputting visit data and generating reports as necessary to ensure the portal contains the latest information Qualifications Educational qualification- B Pharma Minimum work experience- 2 years of experience in Oncology preferably in that region Skills attributes - Technical Skills Basic understanding of pharmaceutical marketing and basics of oncology business Strong sales and marketing acumen including experience in promoting pharmaceutical products to healthcare professionals Ability to identify challenges in the market and develop effective solutions Deep knowledge of Customer Behaviour Product Knowledge Scientific Knowledge of Oncology products Behavioural Skills Excellent communication and interpersonal skills Efficient Leader and a good collaborator Good at building and leveraging relationship Strong analytical and problem-solving abilities Strong Decision making skills Additional Information About the Department Global Generics India Global Generics India business journey began in 1986 In the last three decades we have grown as a trusted name in the healthcare industry and rank as one of the top 10 Pharma Companies in the Indian Pharma Market IPM as per IQVIA MAT November 2022 Our commitment to Lead Ahead has helped us move ranks from 16th position to 10th position IPM in the last four years We are a fast-growing organisation with double-digit growth and significant market share in domestic markets Currently we rank among the top 5 in oncology anti-allergy and gastrointestinal diseases and the top 10 in a few other therapy areas Our focus is on leveraging our digital capabilities collaborations innovations and inorganic opportunities to become the top 5 companies in the Indian Pharma Market Benefits Offered At Dr Reddy s we actively help to catalyse your career growth and professional development through personalised learning programs The benefits you will enjoy at Dr Reddy s are on par with the best industry standards They include among other things and other essential equipment joining relocation support family support Maternity Paternity benefits learning and development opportunities medical coverage for yourself and your family life coverage for yourself Our Work Culture Ask any employee at Dr Reddy s why they come to work every day and they ll say because Good Health Can t Wait This is our credo as well as the guiding principle behind all our actions We see healthcare solutions not only as scientific formulations but as a means to help patients lead healthier lives and we re always attuned to the new and the next to empower people to stay fit And to do this we foster a culture of empathy and dynamism People are at the core of our journey over the last few decades They have been supported by an enabling environment that buoys individual ability while fostering teamwork and shared success We believe that when people with diverse skills are bound together by a common purpose and value system they can make magic For more details please visit our career website at https careers drreddys com