Head Brand Protection

1 day ago

Mumbai Maharashtra, India Search Value Consultants Pvt Ltd Full time

At Pidilite you ll be part of a purpose-driven team committed to brand integrity innovation and consumer trust This role gives you an opportunity to play a direct role in safeguarding one of India s most respected brands from illicit practices Role Summary This role is focused on protecting Pidilite s brand equity by identifying and eliminating counterfeit and lookalike products from the market The candidate will be responsible for detecting investigating and executing legal actions against copycat operators ranging from manufacturers to distributors while building proactive anti-counterfeiting strategies in close collaboration with internal teams law enforcement and government authorities Key Responsibilities Detection Intelligence Gathering Identify counterfeit and copycat products across markets both offline and online Track packaging units manufacturing setups wholesalers and importers involved in counterfeit activities Build and maintain a local intelligence network to gather ground-level information Investigation Enforcement Coordinate with legal teams to prepare for on-ground actions Work with law enforcement Police Customs etc to initiate and participate in raids Be present during raids to authenticate products and oversee seizure of materials Ensure all actions follow proper legal protocols for evidence and confiscation Legal Action Documentation Liaise with internal and external legal counsel to initiate criminal or civil actions against offenders Maintain comprehensive documentation of incidents raids and follow-ups for legal and reporting purposes Government Regulatory Liaison Engage with government bodies such as Customs Police and local authorities to drive enforcement Build long-term relationships to support faster actions in future cases Anti-Counterfeit Strategy Develop and recommend proactive anti-counterfeiting strategies in consultation with leadership Stay updated on new trends in counterfeit activities and propose preventive mechanisms Product Authentication Verify and authenticate suspect products with the support of seniors and technical teams Training Awareness Conduct regular sessions for the sales team and trade partners to help them identify and report counterfeit products Support brand protection awareness internally and externally Candidate Profile Education Graduate in any discipline A background in law criminology enforcement or investigation is a plus Experience 7-10 years in brand protection legal enforcement compliance or anti-counterfeiting roles Experience in FMCG chemicals or consumer goods sectors preferred Prior exposure to police customs raids is desirable Skills Competencies Strong field investigation skills Sound understanding of legal processes Excellent coordination and communication with cross-functional teams Assertive ethical and resilient in high-pressure environments Comfortable with extensive travel Travel Requirement This role requires extensive travel up to 70 for on-ground operations including visits to remote areas and participation in enforcement activities

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