Marketing Manager- Delhi

3 weeks ago

Delhi, Delhi, India Primate Consulting Services Private Limited Full time
Job Description

Job Title: Marketing Manager Job Summary: As a Marketing Manager, you will be responsible for overseeing and implementing marketing strategies to promote our products or services effectively. You will collaborate with various teams to develop campaigns, analyze market trends, and ensure brand consistency across all channels. The ideal candidate will possess a combination of creativity, strategic thinking, and strong leadership skills to drive successful marketing initiatives. Responsibilities: Develop and execute comprehensive marketing plans to achieve business objectives. Collaborate with the sales team to identify target markets and develop strategies to reach them. Manage and coordinate marketing campaigns, including online and offline initiatives such as advertising, email marketing, social media, and events. Conduct market research to identify trends, competitor activities, and customer preferences. Analyze marketing data (campaign results, conversion rates, traffic, etc.) to optimize strategies and tactics. Monitor and manage the company's online presence, including website content, social media accounts, and online advertising. Work closely with the creative team to develop compelling marketing materials, including brochures, videos, and presentations. Collaborate with product development teams to ensure alignment between marketing strategies and product offerings. Manage marketing budgets and allocate resources effectively to maximize ROI. Lead, mentor, and motivate a team of marketing professionals to achieve departmental goals. Stay updated on industry trends and best practices to continuously improve marketing efforts. Build and maintain strong relationships with media outlets, influencers, and other partners to enhance brand visibility. Qualifications: Bachelor's degree in marketing, business administration, or related field; Master's degree preferred. Proven experience in marketing, with at least 1-2 years in a managerial role. Strong understanding of marketing principles, including market segmentation, positioning, and branding. Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams. Proficiency in digital marketing tools and platforms, including Google Analytics, social media management tools, and email marketing software. Analytical mindset with the ability to interpret data and make data-driven decisions. Creative thinker with a keen eye for design and content creation. Strong leadership and project management skills, with the ability to prioritize tasks and meet deadlines in a fast-paced environment. Experience in the [industry/sector] is a plus. Demonstrated ability to adapt to changing market conditions and adjust marketing strategies accordingly.

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