Buzz Marketing Manager, India

1 day ago

Mumbai, Maharashtra, India Apple Full time

Apple s communications team shapes and shares with the world the stories about our innovative products and services and the values that drive everything we do The team includes professionals with a range of backgrounds including public relations journalism social media writing and buzz marketing We re looking for trailblazing creative and collaborative professional If that s you then your next home may be here Come and do the best and most exciting work of your career at Apple We are currently seeking a Manager of Buzz Marketing for our Corporate Communications team In this position we are looking for candidates that can drive strategic integrated plans to put Apple s products services and values at the heart of culture by collaborating with authentic influential people and organizations to reach new audiences engage in creative collaborations and tell stories we could not tell on our own Description Buzz Marketing works closely with multiple areas of the business like Product Marketing PR Marcom Apple TV Apple Music amongst others to create strategic integrated plans that are unique to Apple engaging high-visibility people and organizations to drive the development and execution of regional culture-focused projects and initiatives e g design film music fashion sports the arts In this role you will - Nurture relationships and develop external partnerships and creative collaborations with high profile talent in Bollywood YouTube Music Design Sports and execute Buzz Marketing initiatives for iPhone Mac iPad Mac Studio iMac Apple Watch and other Apple products and services Determine which relationships have the most potential and then find ways to maximise benefit to all - Integrate multiple projects simultaneously and ensure they are produced on strategy on time within budget and in line with Apple standards - And keep a pulse on emerging cultural insights and share trends to bring inspiration and new perspectives into the Buzz organization and Geo Marketing team Minimum Qualifications 7 years of relevant experience working in a similar capacity or in roles that deal directly with celebrities and influencers Proficiency in English language Preferred Qualifications BS BA or equivalent experience preferred Candidate should have worked in the celebrity talent management business in India with a proven track record Work experience in the sports business will be an added advantage Direct one to one relationships with A list Bollywood actors directors DOP s musicians and other relevant talent in the Indian film industry including Bollywood and the Southern film industries too Confidence to engage at the highest level of influence and speaking to talent and internal executives Understanding of popular culture and a knowledge of a wide range of cultural touch points Strong knowledge base and personal use of Apple products and software Proven ability to build and maintain successful relationships and establish business partnerships Excellent organizational skills attention to detail ability to multitask in a fast-paced and time-critical environment Comfortable with high volumes of information and quickly breaking down what action needs to be taken Direct experience dealing with sensitive and confidential information with integrity

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