Social Media Manager/strategist

Established in 2004 OLIVER is the world s first and only specialist in designing building and running bespoke in-house agencies and marketing ecosystems for brands We partner with over 300 clients in 40 countries and counting Our unique model drives creativity and efficiency allowing us to deliver tailored solutions that resonate deeply with audiences As a part of The Brandtech Group we re at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work Our AI solutions enhance efficiency spark creativity and drive insightful decision-making empowering our teams to produce innovative and impactful results Role Social Media Manager Strategist Location Gurgaon India Remote About the role This role combines campaign planning creative strategy copywriting They are experts in storytelling and dramatization of subject matter Their role is to create inspiring and exciting campaigns that go beyond the client brief and help deliver tangible measurable results for our client What you will be doing Creative Thinking and Writing Skills To be responsible for the conceptualization and execution of small mid and large size thematic and tactical campaigns across social digital and can extend to ATL BTL To understand the importance of brand creative strategy and deliver output that is both creative and effective To understand the importance of telling stories To create and repurpose content for different usages Someone who can think video content editorial - very ideas creative person Well versed with pop culture and the pulse of Gen Z audience - focus on everyday trends and current happenings Content creation and fast turnaround of ideas - being platform first Social Media Expertise Optimizing social media content language message tone on the basis of the behaviour of our target audience Understanding social media insights reach engagement metrics and working with the analytics team to implement learnings Project Management To work closely with internal teams marketing managers and cross-functional teams to create strong concepts from initial briefing To set tone and drive creativity for integrated thinking on what s best for the brand To combine an authoritative voice and consumer education with comprehensive marketing integration To provide social support and consultation to cross-functional teams across products verticals marketing PR etc What you need to be great in this role A minimum of 6yrs experience as a Copywriter at across top-level agencies with a strong mainline background Experience of working with international national brands having delivered pan-India large-scale campaigns A thorough understanding of how content can play out across multiple mediums Someone who can think video content editorial - very ideas creative person Needs to understand the mindset of the urban Gen Z audience their lingo and snackable content Strong understanding of trends insights and pop culture quirks Storyteller at heart and a passion to drive brands based on TG understanding and the market needs Prior experience - writing spots for television is a must An in-depth understanding of social media platforms is a must Confident and comfortable working in a fast-paced changing client environment A passionate and inspiring writer Self-motivated working with little supervision Collaborative team player open minded and inclusive Discrete about all confidential and personal information Driven proactive helpful and enthusiastic team player Understanding and knowledge of AI tools is beneficial but ability to learn and digest benefits and features of AI tools is critical Req ID 14074 LI-AS2 LI-Remote Our values shape everything we do Be Ambitious to succeed Be Imaginative to push the boundaries of what s possible Be Inspirational to do groundbreaking work Be always learning and listening to understand Be Results-focused to exceed expectations Be actively pro-inclusive and anti-racist across our community clients and creations OLIVER a part of the Brandtech Group is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential and individual differences are valued and respected All applicants shall be considered for employment without regard to race ethnicity religion gender sexual orientation gender identity age neurodivergence disability status or any other characteristic protected by local laws OLIVER has set ambitious environmental goals around sustainability with science-based emissions reduction targets Collectively we work towards our mission embedding sustainability into every department and through every stage of the project lifecycle