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Job Description Marketing Executive B2B Company: SMOAD Networks Location: Chennai (Work From Office) Experience: 1.5 2.5 years (B2B mandatory) Salary: 6 lakhs+ per annum (based on profile and experience) SMOAD Networks is seeking a motivated and hands-on B2B Marketing Executive to support marketing activities across its product portfolio, including Voice AI, WiFi & Connectivity, and Security. This role is ideal for someone creative, energetic, and comfortable working in a fast-paced tech environment. Key ResponsibilitiesDigital Marketing & Campaign Support - Assist in planning and executing B2B digital campaigns across LinkedIn, Google Ads, Meta, email, and other channels. - Support lead-generation activities through targeted outreach and performance tracking. - Manage and update social media pages (LinkedIn, Facebook, Instagram, Google) with relevant content. Content Creation - Create engaging posts, ads, emailers, landing page content, and marketing collateral. - Convert technical product information into simple, clear communication for customers. Creative & Design - Design marketing creatives, presentations, and graphics using: - Canva - Photoshop (basicintermediate) - PowerPoint - Create and edit basic videos, reels, and AI-generated video content using tools like CapCut, Premiere Pro, or similar. Website & SEO Support - Assist with website content updates and coordination. - Collaborate with the SEO team on performance insights and keyword planning. - Coordinate with internal teams and external vendors for timely execution. Events & Coordination - Support marketing activities for events, product demos, webinars, expos, and internal campaigns. - Work closely with sales teams to provide required marketing materials and follow-up support. Analytics & Reporting - Track, measure, and analyse campaign performance. - Prepare reports on lead quality, engagement, and overall campaign effectiveness. Skills & Requirements - 2 years of B2B marketing experience (Tech, SaaS, Telecom, or AI preferred). - Strong understanding of digital marketing, social media management, and basic SEO. - Proficiency in: - Canva - Video or reel creation - PowerPoint - Google & Meta Adverts - Good communication, writing, and storytelling abilities. - Ability to multitask, meet deadlines, and work in a structured environment. Why Join SMOAD Networks - Opportunity to work on cutting-edge technology products. - Strong foundation-building in B2B technology marketing. - Exposure to campaign creation, video marketing, and brand development. - Growth-oriented environment with learning across advanced tech domains
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