
Security Enterprise Pre Sales Representative
4 weeks ago
Job description
- As a Security Enterprise Pre Sales Representative with expertise in SIEM, SOAR, and cybersecurity, you will play a pivotal role in driving revenue growth and expanding our market presence among large enterprises and BFSI clients. Leveraging your deep domain knowledge and understanding of industry-specific security requirements, you will lead strategic sales initiatives, cultivate relationships with key decision-makers, and position our solutions as essential components of their security infrastructure. Your ability to articulate the value proposition of our offerings and tailor solutions to meet the unique needs of each client will be critical to your success in this role.
Key Responsibilities
- Identify, qualify, and pursue new business opportunities within the enterprise market, with a focus on BFSI clients and large enterprises.
- Leverage your expertise in SIEM, SOAR, and cybersecurity to conduct thorough assessments of client security needs and recommend tailored solutions that address their specific requirements.
- Develop and maintain a robust sales pipeline, managing multiple opportunities simultaneously and driving each to successful closure.
- Collaborate closely with internal technical teams to design comprehensive security solutions that align with client objectives and regulatory requirements.
- Lead high-level discussions with C-level executives, IT leaders, and security professionals to articulate the value proposition of our solutions and overcome objections.
- Prepare and deliver compelling sales presentations, proposals, and demonstrations that showcase the capabilities and benefits of our products and services.
- Negotiate contracts, pricing, and terms with clients, ensuring favorable outcomes while maximizing revenue and profitability.
- Stay abreast of industry trends, emerging technologies, and competitive developments in the cybersecurity landscape, providing valuable insights to inform sales strategies.
- Cultivate strong relationships with strategic partners, industry associations, and professional networks to expand our reach and generate new business opportunities.
- Utilize CRM software and sales analytics tools to track sales activities, monitor pipeline progress, and generate accurate forecasts.
Qualifications
Strategic Leadership & Messaging
- Develop and execute comprehensive product marketing strategies for our Adaptive MDR solution.
- Craft compelling product positioning, messaging, and narratives that resonate with our US target audience and illustrate our unique value proposition.
- Lead go-to-market strategies for new product launches, ensuring successful adoption and market penetration.
- Collaborate with cross-functional teams to align marketing efforts with business objectives.
Content Creation & Campaign Management
- Create engaging content across various formats, including thought leadership assets, landing pages, solution decks, reports, blogs, and demos.
- Design and execute strategic marketing campaigns with clear goals, targeted messaging, and precise segmentation strategies.
- Ensure all content and campaigns align with our brand voice and communicate our product benefits effectively
Industry Presence and Thought Leadership
- Lead Netenrichs presence at key industry events and deliver compelling presentations to customers, influencers, and conference audiences.
- Build and maintain relationships with industry analysts and influencers to enhance our market position.
- Market Intelligence and Analysis
- Conduct thorough market research to gain insights into customer needs, market trends, and competitive landscape.
- Analyze campaign effectiveness and provide data-driven recommendations to improve marketing performance and product positioning.
Your Qualifications
- 10+ years of product marketing experience, with at least three years in a leadership role in the cybersecurity industry.
- Deep understanding of MDR solutions and related technologies (SIEM, SOAR, security operations).
- Proven track record in developing and executing successful marketing strategies for complex technical solutions, preferably involving advanced technologies (Data Lake, AI/ML, Big Data, SaaS, and Cloud).
- Exceptional storytelling abilities and strong public speaking skills, with experience presenting to diverse audiences.
- Demonstrated ability to work effectively with cross-functional teams, including product management, sales, and technical teams, and drive data-driven decision making.
- Experience in competitive analysis, market positioning, and using marketing analytics tools.
- Experience working in a global company with distributed teams is a plus.
- Ability to adapt quickly in a fast-paced, evolving industry.
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