Social Listening Specialist

About OML Only Much Louder Entertainment is a market-leading full-service creative and entertainment business network that has instigated pop culture for over two decades by creating iconic moments across television digital content fan experiences branded entertainment and in the artist-creators community Celebrated for creating India s first multi-genre music festival the NH7 Weekender Only Much Louder has built India s independent music and comedy scene from the ground-up We won the first-ever Branded Content and Entertainment Cannes Lion for Dewarists and have been the first homegrown content business to have a strong footprint in over 22 countries Today Only Much Louder businesses include Talent Management a Content Studio an influencer marketing SwaS product and a full-service strategic and creative marketing agency called the Global Creator Network GCN Job Summary We are seeking a passionate and experienced Associate - Social Listening to join the GCN team The ideal candidate possesses a deep understanding of social media listening principles and techniques and has a proven track record of extracting valuable insights from social data to inform marketing strategies Responsibilities Monitor social media conversations Utilize social listening tools to monitor online conversations relevant to our clients brands industries and competitors Identify key trends and insights Analyze social data to identify emerging trends sentiment shifts and potential crises Develop actionable reports Create comprehensive reports that summarize key findings including sentiment analysis competitive intelligence and actionable recommendations Inform marketing strategies Collaborate with social media managers and content creators to inform content strategies campaign planning and community engagement initiatives Identify influencers and brand advocates Use social listening tools to identify key influencers and potential brand advocates within relevant online communities Crisis management Assist in identifying and mitigating potential brand reputation issues by monitoring social media for negative sentiment and escalating concerns Stay up-to-date Remain current on the latest social media trends listening tools and best practices Qualifications Minimum 2 years of experience in a social listening or social media analytics role preferably within a digital marketing agency setting Proficiency in social listening tools Hands-on experience with popular social listening platforms e g Brandwatch Sprout Social Meltwater Strong analytical skills Ability to analyze social data identify patterns and extract meaningful insights Excellent communication skills Ability to clearly communicate findings and recommendations in written and verbal formats Data visualization skills Experience creating visually compelling reports and presentations to showcase data insights Understanding of social media marketing Knowledge of social media marketing principles and best practices Team player Ability to collaborate effectively with cross-functional teams Bonus Points Experience with data analysis tools e g Google Analytics Knowledge of social media advertising Our Values We build opportunities for our artists brands and fans and it s important for us to be reliable and efficient We demonstrate honesty excellence and commitment to success It s not my job is not part of our vocabulary we even stuff envelopes We make mistakes but only to learn from them to build resilience We take care of ourselves and our colleagues We are our own managers We are committed to equality and inclusion We are mindful of the strain on the Earth s resources and are committed to reversing the trend with our behaviors where possible Thank you Thank you for taking the time to go through the opportunity we have to offer If you apply please do not share your photo age gender religion or ethnicity in your resume You do not even need to share your last name We want to eliminate biases on any of these parameters while we decide on our shortlisted candidates We will get in touch with you if your profile gets shortlisted