Team Lead- Google and meta ads expert

11 hours ago

Jaipur, India Genix Entertainment Full time

Key Responsibilities

- Lead, plan, and optimize high-performing campaigns across Meta (Facebook & Instagram) and Google Ads (Search, Display, YouTube).
- Manage and mentor a small team of performance marketers, ensuring quality execution and knowledge sharing.
- Conduct advanced audience and keyword research to improve targeting, segmentation, and reach.
- Run A/B tests on creatives, ad copy, and targeting strategies to drive performance improvements.
- Monitor campaign budgets, ROI, ROAS, CPA, CTR, and other key KPIs while ensuring maximum efficiency.
- Collaborate with creative, content, and strategy teams to guide ad visuals, messaging, and funnel planning.
- Analyze campaign data and identify growth opportunities, cost optimizations, and scaling strategies.
- Stay updated with the latest Google and Meta Ads features, policies, and best practices, and implement them proactively.
- Prepare and present clear reports and insights to management and clients, highlighting learnings and results.
- Take ownership of end-to-end campaign success, from planning to execution and reporting.

Requirements

- Proven hands-on experience with Meta Ads Manager and Google Ads platforms.
- Strong command of performance marketing metrics: ROAS, CTR, CPC, CPA, funnels, attribution models.
- Experience in scaling campaigns and handling large budgets successfully.
- Knowledge of Google Analytics, Meta Events Manager, tracking setups (pixels, tags, GTM).
- Ability to lead and mentor junior marketers, ensuring accountability and growth.
- Strong analytical mindset with the ability to convert data into actionable strategies.
- Excellent communication and presentation skills to work with internal teams and clients.
- Location: Jaipur candidates preferred (on-site role).

What You’ll Gain

- Leadership experience managing a team of performance marketers.
- Deep insights into running full-funnel campaigns across Google & Meta ecosystems.
- Hands-on exposure to budget management, scaling, and advanced optimization techniques.
- Experience in analyzing data and making data-driven business decisions.
- Opportunity to work on real, high-impact campaigns that directly influence client revenue and growth.

- Location: On-site, Jaipur (Candidates from Jaipur will be given preference

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