Team Lead- Google and meta ads expert

3 days ago

Jaipur, Rajasthan, India Genix Entertainment Full time US$ 80,000 - US$ 1,20,000 per year

Key Responsibilities

  • Lead, plan, and optimize high-performing campaigns across
    Meta (Facebook & Instagram)
    and
    Google Ads (Search, Display, YouTube)
    .
  • Manage and mentor a small team of performance marketers, ensuring quality execution and knowledge sharing.
  • Conduct advanced
    audience and keyword research
    to improve targeting, segmentation, and reach.
  • Run
    A/B tests
    on creatives, ad copy, and targeting strategies to drive performance improvements.
  • Monitor
    campaign budgets, ROI, ROAS, CPA, CTR, and other key KPIs
    while ensuring maximum efficiency.
  • Collaborate with creative, content, and strategy teams to guide ad visuals, messaging, and funnel planning.
  • Analyze campaign data and identify
    growth opportunities, cost optimizations, and scaling strategies
    .
  • Stay updated with the latest
    Google and Meta Ads features, policies, and best practices
    , and implement them proactively.
  • Prepare and present
    clear reports and insights
    to management and clients, highlighting learnings and results.
  • Take ownership of
    end-to-end campaign success
    , from planning to execution and reporting.

Requirements

  • Proven
    hands-on experience
    with Meta Ads Manager and Google Ads platforms.
  • Strong command of performance marketing metrics:
    ROAS, CTR, CPC, CPA, funnels, attribution models
    .
  • Experience in
    scaling campaigns and handling large budgets
    successfully.
  • Knowledge of
    Google Analytics, Meta Events Manager, tracking setups (pixels, tags, GTM)
    .
  • Ability to
    lead and mentor junior marketers
    , ensuring accountability and growth.
  • Strong
    analytical mindset
    with the ability to convert data into actionable strategies.
  • Excellent
    communication and presentation skills
    to work with internal teams and clients.
  • Location:
    Jaipur candidates preferred (on-site role).

What You'll Gain

  • Leadership experience managing a team of performance marketers.
  • Deep insights into
    running full-funnel campaigns
    across Google & Meta ecosystems.
  • Hands-on exposure to
    budget management, scaling, and advanced optimization techniques
    .
  • Experience in
    analyzing data and making data-driven business decisions
    .

  • Opportunity to work on
    real, high-impact campaigns
    that directly influence client revenue and growth.

  • Location: On-site, Jaipur (Candidates from Jaipur will be given preference

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