Avp / Director - Business (customer Retention)

AVP Director - Business Customer Retention Director - Business Retention About Junglee Games With over 140 million users Junglee Games is a leader in the online skill gaming space Founded in San Francisco in 2012 and part of the Flutter Entertainment Group we are revolutionizing how people play games Our notable games include Howzat Junglee Rummy and Junglee Poker Our team comprises over 900 talented individuals who have worked on internationally acclaimed AAA titles like Transformers and Star Wars The Old Republic and contributed to Hollywood hits such as Avatar Junglees mission is to build entertainment for millions of people around the world and connect them through games Junglee Games is not just a gaming company but a blend of innovation data science cutting-edge tech and most importantly a values-driven culture that is creating the next set of conscious leaders Job Overview As our AVP Director - Business Customer Retention you will lead our player retention efforts at Junglee Games one of Asias fastest-growing tech-first gaming companies This is a high-impact leadership role where you will maximise player lifetime value by driving retention strategies engagement programs and lifecycle marketing initiatives Job Location xe2x97x8f Gurgaon Key Responsibilities xe2x97x8f Proven experience 7 years in retention customer lifecycle marketing or CRM within gaming tech or a consumer-driven digital industry xe2x97x8fRetention Strategy Execution Develop and implement data-driven retention strategies to improve player engagement reduce churn and maximize LTV xe2x97x8f Data Analysis Insights Leverage player data behavioral analytics and segmentation to create personalized retention campaigns and refine engagement strategies xe2x97x8f Lifecycle Marketing Programs Lead end-to-end lifecycle marketing initiatives including onboarding engagement reactivation and win-back campaigns xe2x97x8f Content Feature Optimization Work with product and content teams to enhance in-game features offers and content to drive continuous engagement xe2x97x8f Community Building Engagement Develop initiatives to build strong player communities enhance loyalty and create deep brand connections xe2x97x8f Retention Campaign Management Oversee the planning execution and optimization of multi-channel retention campaigns across email push notifications in-game messaging and social platforms xe2x97x8f Cross-functional Collaboration Partner with Product and Customer Experience teams to align retention initiatives with broader company goals xe2x97x8f Strategic Creative Thinking Drive innovative and creative retention strategies that differentiate us in the gaming industry Qualifications Skills Required xe2x97x8f Strong analytical skills ability to interpret complex player data A B test results and performance metrics to optimize retention strategies xe2x97x8f Expertise in player segmentation cohort analysis and personalization techniques to drive targeted engagement xe2x97x8f Experience managing multi-channel marketing campaigns across email push SMS and in-game messaging xe2x97x8f A deep understanding of player psychology behavioral triggers and gamification techniques xe2x97x8f Strong stakeholder management and cross-functional collaboration skills to work effectively across product and CX teams xe2x97x8f High resilience influential skills strategic mindset and creativity to drive continuous innovation in retention efforts xe2x97x8f Experience with marketing automation platforms CRM tools and analytics dashboards is a plus Be a part of Junglee Games to xe2x9ex94 Value Customers Data - Prioritize customers use data-driven decisions master KPIs and leverage ideation and A B testing to drive impactful outcomes xe2x9ex94 Inspire Extreme Ownership - We embrace ownership collaborate effectively and take pride in every detail to ensure every game becomes a smashing success xe2x9ex94 Lead with Love - We reject micromanagement and fear fostering open dialogue mutual growth and a fearless yet responsible work ethic xe2x9ex94 Embrace change - Change drives progress and our strength lies in adapting swiftly and recognizing when to evolve to stay ahead xe2x9ex94 Play the Big Game - We think big challenge norms and innovate boldly driving impactful results through fresh ideas and inventive problem-solving xe2x9ex94 Avail a comprehensive benefits package that includes paid gift coupons fitness plans gadget allowances fuel costs family healthcare and much more Know more about us xe2x9ex94 Explore the world of Junglee Games through our website www jungleegames com xe2x9ex94 Get a glimpse of what Life at Junglee Games looks like on LinkedIn xe2x9ex94 Here is a quick snippet of the Junglee Games Offsite24 xe2x9ex94 Liked what you saw so far Be A Junglee