Marketing Automation Specialist
1 week ago
Job Description Position Overview The Marketing Automation Executive/Associate will support the execution and optimization of automated campaigns across multiple digital channels. Working closely with the Content Amplification and Sales teams, this role will focus on setting up workflows, testing communication, monitoring performance, and ensuring campaigns run smoothly. Preference will be given to candidates with hands-on CleverTap, Meta experience Key Responsibilities Campaign Execution & Support - Assist in creating and launching automation workflows (email, SMS, WhatsApp) - Manage day-to-day execution of triggered journeys such as welcome series, cart abandonment, reorder nudges, subscription renewals, and loyalty campaigns. - Ensure campaign assets (copy, creatives, CTAs) are uploaded accurately and on schedule. Data & Segmentation - Support segmentation of customer databases within CleverTap for personalized targeting. - Regularly update and maintain customer lists, ensuring accuracy and hygiene. - Monitor real-time campaign performance dashboards and flag anomalies. Testing & Optimization - Conduct A/B testing on subject lines, creatives, CTAs, and timing. - Track open rates, CTRs, conversions, and retention metrics; share insights with the Manager. - Suggest small optimizations to improve campaign effectiveness. Cross-Team Collaboration - Work with Brand Managers to ensure campaign content reflects the brand's voice and guidelines. - Coordinate with Content Amplification, Sales and Customer Service teams to align retention and reactivation campaigns with promotions and product availability. Tools & Reporting - Operate CleverTap, Meta, Instagram, Google Ads, etc. for campaign setup, journey building, and reporting. - Prepare weekly and monthly reports summarizing campaign outcomes. - Support integration checks between CleverTap and CRM/eCommerce systems. Skills & Qualifications - Bachelor's degree in Marketing, Business, or related field. - 12 years of experience in marketing automation, CRM, or digital marketing. - Hands-on experience with CleverTap (preferred). - Basic knowledge of segmentation, personalization, and campaign workflows. - Strong attention to detail, accuracy, and organizational skills. Eagerness to learn and grow into a managerial automation role over time.
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Marketing Automation Specialist
4 days ago
New Delhi, India Oswaal Books Full timeJob Profile - Marketing Automation Specialist Exp- 3-8 yrs Location - Noida Sec 142About the Role The Marketing Automation Specialist will play a crucial role in developing and executing marketing automation strategies that drive engagement and conversion. This position requires a blend of technical expertise and creative thinking to enhance our marketing...
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Marketing Automation Specialist
2 weeks ago
Noida, Uttar Pradesh, India, Ghaziabad Oswaal Books Full timeJob Profile - Marketing Automation Specialist Exp- 3-8 yrsLocation - Noida Sec 142 About the RoleThe Marketing Automation Specialist will play a crucial role in developing and executing marketing automation strategies that drive engagement and conversion. This position requires a blend of technical expertise and creative thinking to enhance our marketing...
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Marketing Automation Specialist
4 weeks ago
Mohali, India InfoStride Full timeJob Description PFB the JD for the Marketing Operations/Automation Specialist role: Experience Required: 2 to 4 years Location: Mohali (Phase-8B) Work Timings: 06:00 pm to 03:00 am Employment Type: Full-time Role Overview: The Marketing Operations/Automation Specialist will be responsible for managing, optimizing, and automating our marketing...
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Marketing Automation Specialist
2 weeks ago
New Delhi, India Oswaal Books Full timeJob Profile - Marketing Automation SpecialistExp- 3-8 yrsLocation - Noida Sec 142About the RoleThe Marketing Automation Specialist will play a crucial role in developing and executing marketing automation strategies that drive engagement and conversion. This position requires a blend of technical expertise and creative thinking to enhance our marketing...
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Marketing Automation Specialist
6 days ago
New Delhi, India Oswaal Books Full timeJob Profile - Marketing Automation SpecialistExp- 3-8 yrs Location - Noida Sec 142About the Role The Marketing Automation Specialist will play a crucial role in developing and executing marketing automation strategies that drive engagement and conversion. This position requires a blend of technical expertise and creative thinking to enhance our marketing...
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Marketing Automation Specialist
2 weeks ago
India DemandLab Full timeJob Purpose The Marketing Automation Specialist team member supports the execution of client campaigns such as the development and implementation of marketing and sales customer engagement programs including batch blast sponsored emails webinars nurture programs A B tests and trigger-based communications Qualified applicants must possess a background in...
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Marketing Automation Specialist
2 weeks ago
india Black Box Full timeSalary: Competitive / Paid in Indian Rupee . INR / Annual Recommended Quick Links Jobs by Location Jobs by Industry What You Should Know About This Job Black Box is a trusted IT solutions provider delivering cutting-edge technology solutions, products and world-class consulting services to businesses around the globe. Black...
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Marketing Automation Specialist
2 weeks ago
Bengaluru, India Check Point Software Full timeJob Description Why Join Us We are looking for a Marketing Automation Specialist to join our Global Marketing Operations & Automation Team. We are looking for a person with an in-depth knowledge of Marketo, who will be responsible for driving the success of our email marketing campaigns and landing page development. This role requires a strategic thinker who...
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Marketing Automation Manager
3 weeks ago
Delhi, India Magicine Pharma Full timeJob Description Freelance Marketing Automation Specialist (End-to-End) Role Overview: We are looking for an experienced Freelance Marketing Automation Specialist who can plan, set up, and optimize full end-to-end automation flows across email, WhatsApp, SMS, and CRM. This role requires both strategic thinking and hands-on execution to drive lead...
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(Apply Now) Email Marketing Specialist
2 weeks ago
Delhi, Dwarka, India Credence Digital Marketing Full timeJob Description We are looking for a talented Email marketing specialist to generate the leads through email marketing strategies. Your main duties include running email marketing campaigns end-to-end, creating and managing email databases and sending emails/newsletters. Your role is to reach out to prospects through email campaigns and generate leads for...
