Marketing Automation Specialist

3 days ago


New Delhi, India Oswaal Books Full time

Job Profile - Marketing Automation SpecialistExp- 3-8 yrsLocation - Noida Sec 142About the RoleThe Marketing Automation Specialist will play a crucial role in developing and executing marketing automation strategies that drive engagement and conversion. This position requires a blend of technical expertise and creative thinking to enhance our marketing initiatives.Responsibilities- Develop and implement marketing automation campaigns. - Analyze campaign performance and optimize for better results. - Collaborate with cross-functional teams to align marketing strategies. - Manage and maintain the marketing automation platform. - Provide training and support to team members on automation tools.Qualifications- Bachelor's degree in Marketing, Business, or a related field. - 3+ years of experience in marketing automation or a similar role.Required Skills- Proficiency in marketing automation tools (e.g., HubSpot, Marketo). - Strong analytical skills and data-driven mindset. - Excellent written and verbal communication skills.



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