Senior Analyst, Digital Marketing

20 hours ago

Thiruvananthapuram Trivandrum India Qburst Full time

Job Description Description QBurst is expanding its digital marketing automation practice and seeking a dynamic Marketing Automation Analyst with expertise in SFMC and other Marketing Automation tools. You will be part of an AI-driven transformation journey, helping shape the future of personalized marketing experiences across multiple channels and platforms. In this role, You will be responsible for designing, developing and implementing MA system, executing, and optimizing marketing campaigns on SFMC and other MA platforms, enabling personalized, data-driven communication. This role offers hands-on exposure to automation workflows, multi-channel campaigns, and integrations with other marketing tools. Responsibilities - Design and implement customer journeys and campaigns within SFMC and different MA platforms (email, push, in-app, SMS, etc.) - Build automations in SFMC using Automation Studio, Journey Builder, Email Studio, Contact Builder - Configure audience segmentation, personalization logic, and event-based triggers - Create and optimize SQL queries, data extensions, segmentation logic, and data transformations - Integrate SFMC with external systems through APIs, SFTP workflows, and custom data pipelines - Conduct quality checks for content, audience, and automation logic before deployments - Troubleshoot delivery, segmentation, and data flow issues in collaboration with senior team members - Document solutions and provide platform support during releases - Generate performance reports and provide insights to improve campaign effectiveness - Stay updated with the latest trends in marketing automation, personalization, and AI-driven engagement Requirements - 3-6 years of hands-on experience in Marketing Automation and Customer Engagement platforms - At least 2+ years working on SFMC (must have) - Familiarity with tools such as Adobe Campaign, Marketo, Braze or HubSpot is an advantage - Working knowledge of AMPScript,JavaScript, HTML, SQL, or SSJS for basic scripting and troubleshooting - Knowledge of APIs, REST/SOAP integrations, and SFTP-based data flows - Build responsive marketing emails using SFMC platform's drag-and-drop email editor and customize layouts, sections, and reusable content blocks - SQL knowledge for data queries, segmentation, and data extension management - Experience integrating marketing automation with CRM and other systems via API / FTP - Configure and manage Email channel settings in SAP or other messaging platforms, including sender profiles, domains, reply-to addresses, and authentication settings (SPF, DKIM, DMARC) - Platform certifications in marketing automation tools are preferred.

  • Senior Digital Marketing Analyst

    4 weeks ago

    India Roche Pharmacutical Holding Full time

    Job Description At Roche you can show up as yourself, embraced for the unique qualities you bring. Our culture encourages personal expression, open dialogue, and genuine connections, where you are valued, accepted and respected for who you are, allowing you to thrive both personally and professionally. This is how we aim to prevent, stop and cure diseases...

  • Senior Digital Marketing Analyst

    4 weeks ago

    Bengaluru, India izmo ltd Full time

    Job Description Job Title: Senior Digital Marketing Analyst Experience: 57 Years Location: On-site at JP Nagar, Bangalore About The Role We are seeking an experienced and data-driven Senior Digital Marketing Analyst to lead and optimize our digital marketing initiatives across multiple platforms. The ideal candidate will have a strong understanding of SEO,...

  • Senior Analyst, Digital Marketing

    3 hours ago

    Thiruvananthapuram, Kerala, India QBurst Full time ₹ 2,50,000 - ₹ 5,00,000 per year

    DescriptionQBurst is expanding its digital marketing automation practice and seeking a dynamic Marketing Automation Analyst with expertise in Braze and other Marketing Automation tools. You will be part of an AI-driven transformation journey, helping shape the future of personalized marketing experiences across multiple channels and platforms.In this role,...

  • Senior Analyst

    2 weeks ago

    Thiruvananthapuram / Trivandrum, India Qburst Full time

    Job Description Description: We are looking for an experienced Senior Marketing Automation developer to lead advanced implementations and integrations on the Braze & other Marketing Automation platforms. In this critical role, you will architect and manage end-to-end automation ecosystems, integrating Braze and other Marketing Automation tools with CRMs,...

  • Lead Analyst

    7 days ago

    Thiruvananthapuram / Trivandrum, India Qburst Full time

    Job Description Description: We are looking for a Lead Analyst with experience in web and mobile analytics to join our digital marketing team. The successful candidate will be responsible for conducting analytics audits, developing measurement strategies, implementing tracking, and creating performance dashboards with multiple data sources. Responsibilities:...

  • Senior/Lead Analyst

    2 weeks ago

    Thiruvananthapuram / Trivandrum, India Qburst Full time

    Job Description Description: QBurst is undergoing an exciting transformation and seeks a highly skilled professional to shape and execute analytics-driven marketing strategies for global clients. Responsibilities: - Lead requirement analysis, consultation, and end-to-end analytics implementation across web and mobile platforms - Collaborate with...

  • Data Analyst

    1 week ago

    Bengaluru, India, India ITCAN Digital Marketing & Technology Full time ₹ 12,00,000 - ₹ 24,00,000 per year

    Are you fluent in data storytelling? Can you turn numbers into narratives that drive action?Do you believe dashboards should do more than report—they should reveal?Are you passionate about helping organizations make smarter, faster decisions through clean, accessible insights?If yes, you might be the Data Analyst we're looking for.Role: Data Analyst...

  • Digital Marketing Trainer

    2 weeks ago

    Thiruvananthapuram, Kerala, India Kikstaart Digital Marketing Pvt Ltd Full time

    We are seeking an experienced and passionate **Digital Marketing Trainer** to join our team. If you have a strong background in digital marketing and a flair for teaching, this is an excellent opportunity to share your expertise and help aspiring professionals build their careers in the digital marketing industry. **Responsibilities**: - Design and deliver...

  • Data Analyst

    3 days ago

    Bengaluru, India, India ITCAN Digital Marketing & Technology Full time ₹ 1,20,000 - ₹ 6,00,000 per year

    Are you fluent in data, obsessed with insights, and ready to turn dashboards into business-driving narratives?Do you enjoy bridging the gap between raw numbers and strategic action?If you're nodding yes, we may be looking for you.Position: Business Intelligence / Data AnalystSeniority: 4–6 Years ExperienceLocation: Flexible / Hybrid (Based in...

  • Senior Creative

    5 days ago

    Trivandrum, India Qurocare Full time

    Job Title: Senior Creative & Digital Marketing Designer(Full-time, In-house Role at Qurocare, Trivandrum)Qurocare, Trivandrum’s trusted home healthcare brand, is looking for a Senior Creative & Digital Marketing Designer to lead our brand-building and digital presence.### About the RoleThis is a multifunctional creative + marketing role perfect for someone...