Manager - Marketing (12-14 Yrs) Bangalore (online/digital Marketing)

3 weeks ago


Bengaluru, Karnataka, India Kayadhu Technologies Full time

Responsibilities The person leading this role would be expected to - Drive the entire inbound marketing efforts towards setting up demand generation engine for the business through Content base marketing SEO SMM etc - Drive revenue growth through multiple marketing channels - Work with Inside sales team to deliver consistent business growth - Drive account growth through Account based marketing - Enhance the web properties of the company while ensuring optimum SEO and SEM effort towards discoverability and higher inbound traffic - Set up and drive social media strategy for the brand towards developing a compelling LinkedIn presence and outreach - Would be responsible for ensuring sustained thought leadership for the company in the performance engineering category by building a strong content management engine - Plan and deliver successful webinars every quarter - generate leads through successful webinars - Drive Video Marketing - Solution showcase Testimonial and Case Studies - Create customer presentations and contribute to building key proposals - Build Community s - Branding Messaging Define and refine messaging for the ICP - Generate leads and grow revenue through Event marketing - Would be expected to lead all communication effort including internal communication media relations and analyst relations Skills Experience - Ideal candidate would come with 12 years of experience in the business-to-business IT services and solutions marketing - Would have extensive knowledge of digital marketing and communication with adequate experience in marketing automation tools like HubSpot marketo Pardot etc - Extensive lead gen experience through digital channels - High attention to detail and ability to manage multiple competing priorities simultaneously - Enjoy getting your hands dirty in day-to-day tasks and working in ambiguous environments where you must wear many hats ref updazz com



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