Social Media Lead

3 weeks ago


Thane MH IN JJ Science Academy Full time

Job Title Social Media Lead Department Marketing Reports to Marketing Manager Experience Required 6-8 years in Social Media Digital Marketing Employment Type Full-TimeJob Summary We are looking for a creative data-driven and strategic Social Media Lead to manage and grow our brand presence across digital platforms This role requires a deep understanding of social media trends audience engagement tactics content creation influencer management and analytics You will lead the social media team working closely with content creators designers performance marketers and other departments to achieve brand and business objectives Key Responsibilities Develop and execute a comprehensive social media strategy aligned with brand marketing and business goals Lead content planning calendar creation and execution across platforms Instagram Facebook LinkedIn X Twitter YouTube Threads etc Monitor measure and report performance metrics and KPIs engagement reach conversions etc Manage brand presence during campaigns launches and real-time trending topics Collaborate with design content and product teams to ensure cohesive brand communication Identify onboard and manage influencer and brand collaboration campaigns Stay updated on social media trends tools and algorithm changes to optimize performance Plan and manage paid social campaigns in collaboration with the digital marketing team Manage a team of social media executives or interns Monitor competitors and benchmark best practices Required Skills Qualifications Bachelor s Master s degree in Marketing Communications or related field Proven 5 years of experience in managing brand social media accounts Strong understanding of platform-specific algorithms and content strategies Hands-on experience with tools like Meta Business Suite Hootsuite Buffer Canva etc Strong understanding of social media metrics funnel analysis and ROI measurement Excellent written and verbal communication skills Strong analytical mindset and experience in social media analytics and reporting Creative thinker with attention to detail and storytelling ability Experience in influencer marketing and online brand collaborations Video content creation and basic editing skills Preferred Experience in B2C B2B digital environments Familiarity with performance marketing or SEO is a plus Agency experience is a plus Job Types Full-time Permanent Pay Up to 500 000 00 per year Work Location In person



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