Freelance Social Media Strategist
2 months ago
Freelance Social Media Strategist
Location: Remote
Company: Active Edu Technologies India Pvt Ltd.
**Job Type**: Freelance
About Us:
Job Overview:
You’ll be responsible for developing, implementing, and optimizing social media campaigns to promote our products and services, primarily targeting students and professionals in Andhra.
Key Responsibilities:
Develop and execute social media strategies across platforms (Instagram, Facebook, LinkedIn, etc.)
Create engaging, shareable content (images, videos, copy) tailored to each platform.
Monitor and respond to audience engagement, comments, and messages.
Analyze social media metrics and adjust strategies to maximize reach and engagement.
Collaborate with the marketing and design teams to align campaigns with broader marketing goals.
Stay up-to-date with industry trends and competitors' strategies.
Optimize social media profiles for visibility and engagement.
Run targeted ad campaigns (if applicable).
**Requirements**:
Proven experience as a Social Media Strategist or similar role.
Strong knowledge of social media platforms, tools, and analytics
Excellent communication and writing skills.
Ability to craft compelling content that resonates with target audiences.
Experience in managing paid campaigns on platforms such as Facebook Ads and LinkedIn Ads is a plus.
Strong analytical skills to track and report on key social media metrics.
Creative mindset with an eye for design and content aesthetics.
Ability to work independently and meet deadlines.
Knowledge of EdTech trends and audience preferences.
Preferred Qualifications:
Bachelor's degree in Marketing, Communications, or a related field.
Previous experience in B2B marketing.
Understanding of SEO and web traffic metrics.
Experience working in the education or upskilling industry.
Compensation:
Competitive freelance rates based on experience and project scope. Proficiency in Andhra, English, (both written and spoken) is required.
How to Apply:
**Job Type**: Part-time
Pay: ₹20,000.00 - ₹22,000.00 per month
**Experience**:
- total work: 1 year (preferred)
**Language**:
- Andhra (required)
Work Location: In person
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