Marketing Executive

1 month ago


Ahmedabad, India Zigsaw Consultancy Services Full time

Experience - 2+year
- **Responsibilities**:_
- _Create and execute the product marketing strategy and plan, in collaboration with Digital marketing, communications and product development._
- To work with the Design team to develop marketing materials like factsheets, product overviews, insights, and newsletters.
- Creating sales enablement materials and coaching our customer-facing teams on how to use our messaging and positioning to overcome objections.
- Create marketing collateral to support your campaigns including online, print and video media.
- Researching the competitors and the market segment they serve.
- Identify the distribution channel, vendors & partners to reach the right audience.
- Evaluate the products based on the market scenario and customer demands on a periodic time interval.
- Manage & refine brand position on all social channels.
- Research accounts and generates or follow through sales leads
- Attend meetings, sales events and training to keep abreast of the latest developments

**Education/Experience**
- **Requirements**:_
- _Master’s Degree in Marketing or related field (preferred)_
- **Demonstrative 2+ years of Product Marketing experience (age 26-32yrs)**:

- Proficiency in collaborating with the technical team to discuss feedback from the existing or potential clients
- Strong experience in Market Analysis.
- Strong expertise in Competitor Analysis and Product Feedback Analysis.
- Proficiency in establishing the brand message on all digital media.
- Evaluating the products and suggesting new features based on market research.
- Creating & designing marketing materials for products to generate leads.
- **Experience required**:_2 to 4 years_

**Salary**: ₹30,000.00 - ₹33,000.00 per month

Schedule:

- Day shift

**Experience**:

- Lead generation: 1 year (preferred)
- total work: 3 years (required)
- Marketing: 3 years (required)



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