Sales Trainer

6 months ago


Kolkata District West Bengal, India Lux Industries Ltd Full time

Position: Sales Trainer (Field Sales - FMCG, Textile, Manufacturing)

**Job Description**:
Experience - 5-6 years.

Key Job Responsibilities:
As a Sales Trainer specializing in field sales within the FMCG (Fast-Moving Consumer Goods), Textile, and Manufacturing industries, your primary responsibility is to enhance the sales capabilities and performance of the sales team. You will be instrumental in developing and delivering training programs that equip sales representatives with the necessary skills and knowledge to excel in their roles. Your role will involve a combination of training design, delivery, evaluation, and ongoing support to ensure continuous improvement.

Key Responsibilities:
1. Training Program Development:

- Collaborate with stakeholders to identify training needs and objectives.
- Design comprehensive training programs tailored to the specific requirements of FMCG, Textile, and Manufacturing sales environments.
- Create engaging training materials, including presentations, handouts, exercises, and multimedia resources.

2. Training Delivery:

- Conduct interactive training sessions for sales teams, both in-person and virtually.
- Deliver training modules covering various aspects of sales techniques, product knowledge, market trends, competitor analysis, and customer relationship management.
- Utilize a variety of instructional techniques to accommodate different learning styles and ensure maximum knowledge retention.

3. Sales Skills Enhancement:

- Provide coaching and mentorship to sales representatives on effective selling techniques, negotiation strategies, objection handling, and closing deals.
- Conduct role-plays and simulations to simulate real-world sales scenarios and facilitate skill development.
- Offer constructive feedback and personalized development plans to sales team members to support their growth.

4. Product and Market Knowledge:

- Ensure sales teams have a thorough understanding of the products/services offered by the company.
- Stay updated on industry trends, market dynamics, and competitor activities to incorporate relevant information into training sessions.
- Foster a culture of continuous learning by encouraging sales representatives to stay informed and adapt to changing market conditions.

5. Performance Evaluation:

- Assess the effectiveness of training programs through feedback mechanisms, evaluations, and performance metrics.
- Analyze sales performance data to identify areas for improvement and adjust training strategies accordingly.
- Work closely with sales managers to address skill gaps and performance issues within the team.

6. Documentation and Reporting:

- Maintain accurate records of training activities, attendance, and participant feedback.
- Prepare reports on training effectiveness, ROI, and recommendations for improvement.
- Communicate regularly with management to provide updates on training initiatives and outcomes.

Qualifications and Skills:

- Bachelor's degree in Business Administration, Marketing, or a related field. A Master's degree is a plus.
- Proven experience in sales training, preferably within the FMCG, Textile, or Manufacturing sectors.
- Strong understanding of sales methodologies, techniques, and best practices.
- Excellent communication and presentation skills.
- Ability to inspire and motivate sales teams.
- Proficiency in instructional design and training delivery techniques.
- Analytical mindset with the ability to interpret data and generate insights.
- Certification in training and development (e.g., CPTM, CPLP) is desirable.
- Flexibility to travel as needed to conduct on-site training sessions.

As a Sales Trainer, you play a pivotal role in driving sales performance and achieving organizational goals. Your dedication to continuous learning and development empowers sales teams to excel in competitive markets and deliver exceptional results.

**Salary**: ₹40,000.00 - ₹45,000.00 per month

Schedule:

- Day shift

Supplemental pay types:

- Performance bonus

**Experience**:

- Field sales: 5 years (preferred)

Work Location: In person


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