Marketing Officer

3 weeks ago


Mumbai, India ÆON Credit Service India Full time

**JD of Marketing Officers
**JD of Marketing Officer - Training & Maintenance:
**Sales Management**:

- Visiting manned / unmanned and activated / non-activated merchants on daily basis to have a strengthened relationship with the merchant for a better presence in terms of market share
- Sales analysis of merchants in the area on daily basis in terms of total sales, total finance and our share and suggesting strategy merchant / marketwise to have one third of market share from his / her market
- Making strategies for action or counter reaction in the market to strengthen our presence
- Focusing on new merchants for growth in business & declining sales merchants to find out root cause of decline as a preventive measure to stop sales loss
- Redeployment or addition of merchants to a promoter depending upon potential analysis of currently served merchants in co-ordination with Area managers
- Doing proper branding in the merchant’s establishment serviced
- Market information - collection & reporting

**Merchant Management**:

- To focus on retaining merchants in Quadrant 3 & shifting merchants from Quadrant 2 to Quadrant 3 on regular basis.
- Submitting monthly action plan with name of merchants who will be shifted from Quadrant 2 to Quadrant 3 for the month.
- Taking ownership of top 20 merchants of the area and ensure there is no sales loss vis-à-vis last month
- Daily sales analysis of Quadrant 2 & Quadrant 3 merchants in terms of total sales, total finance and Aeon’s finance share vis-à-vis competition.
- To work with Quadrant 1 & Quadrant 4 Merchants and develop them to work independently



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