Digital Marketing Executive

3 months ago

Chennai, India BRIGHT HR SOLUTIONS Full time

At _**GALAXY INCORPORATION**_ we’re looking for a talented Digital marketing executive to help maximise potential across our store site and google portals. You’ll be working with a dedicated team of developers and designers, as well as marketers to form a strong action plan and make adjustments where needed.

As we’re currently in a growth phase, this will be a great opportunity to try out different approaches and grow alongside the business.

**Requirements and Responsibilities**:

- Designs, builds, and maintains our social media presence.
- Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
- Identifies trends and insights and optimizes spend and performance based on the insights.
- Brainstorms new and creative growth strategies through digital marketing.
- Plans, executes, and measures experiments and conversion tests.
- Collaborates with internal teams to create landing pages and optimize user experience.
- Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Identifies critical conversion points and drop off points and optimizes user funnels.
- Collaborates with agencies and other vendor partners.
- Evaluates emerging technologies.
- Provides thought leadership and perspective for adoption where appropriate.

**Education, Experience, and Licensing Requirements**:

- Bachelor’s or master’s degree in marketing or a related field
- Proven working experience in digital marketing, particularly within the industry
- Experience in optimizing landing pages and user funnels
- Experience with A/B and multivariate experiments
- Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends, SEMRush, etc.)
- Working knowledge of ad serving tools
- Experience in setting up and optimizing PPC campaigns on all major search engines
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- year of experience - 4 - 5 years in E- commerce field and marketing (preferred)
- Salary - 25000- 50000 based on your skills

**LOCATION**:
Ability to commute/relocate:

- Kilpauk, Chennai - 600010, Tamil Nadu: Reliably commute or planning to relocate before starting work (required)

*Speak with the employer* +91 9445624841

contact employer : 09:30am to 05:30pm

**Job Types**: Full-time, Permanent

**Salary**: ₹25,000.00 - ₹50,000.00 per month

**Benefits**:

- Paid sick time
- Paid time off

Schedule:

- Day shift
- Morning shift

Supplemental pay types:

- Overtime pay
- Performance bonus

Work Location: In person

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