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Head of Digital Marketing

2 months ago

Chennai, India Weboin Digital Marketing Agency Full time

Company Description


At Weboin, we pride ourselves on delivering innovative, AI-driven digital marketing strategies to help businesses grow and connect with their target audiences. We’re seeking an experienced and dynamic Head of Digital Marketing to lead our creative and data-driven team.


About the Role: As the Head of Digital Marketing, you will oversee the strategic planning, execution, and optimization of all digital marketing initiatives across various channels. This role involves collaborating with internal teams, ensuring client satisfaction, and driving measurable results. You’ll be working closely with our AI tools to make data-informed decisions for perfect audience targeting, making your mark in a fast-growing digital landscape.


Key Responsibilities:

  • Lead and Manage: Oversee the digital marketing team, ensuring all projects align with Weboin’s vision and client goals.
  • Strategize: Develop, implement, and manage digital marketing strategies, including SEO/SEM, paid campaigns, content marketing, email marketing, and social media.
  • Client-Focused Solutions: Regularly interact with clients, providing insights, updates, and recommendations tailored to their business goals.
  • AI-Powered Analytics: Leverage AI tools to analyze campaign data, optimizing for better performance and targeting.
  • Innovate and Inspire: Stay ahead of industry trends and emerging technologies to ensure Weboin’s strategies are cutting-edge.
  • Budget Management: Manage digital marketing budgets, ensuring efficient allocation of resources across campaigns.
  • Team Development: Mentor and guide the digital marketing team, fostering a culture of growth, creativity, and continuous learning.


Qualifications:

  • Proven experience in digital marketing leadership roles, preferably in an agency setting.
  • Deep knowledge of SEO, PPC, Google Ads, Facebook Ads, and content marketing.
  • Hands-on experience with AI-driven marketing tools and platforms.
  • Strong analytical skills, with a focus on ROI and campaign performance metrics.
  • Excellent communication and leadership abilities.


Why Join Weboin? At Weboin, we believe in blending creativity with technology to create impactful marketing solutions. If you’re passionate about digital marketing and ready to lead a talented team while pushing boundaries, Weboin is the place for you.