Demand Generation Executive

5 months ago

Bengaluru, India Zycus Full time

Marketing- Bengaluru***

**About Us**
Zycus is a pioneer in Cognitive Procurement software and has been a trusted partner of choice for large global enterprises for two decades. Zycus has been consistently recognized by Gartner, Forrester, and other analysts for its Source to Pay integrated suite. Zycus powers its S2P software with the revolutionary Merlin AI Suite. Merlin AI takes over the tactical tasks and empowers procurement and AP officers to focus on strategic projects; offers data-driven actionable insights for quicker and smarter decisions, and its conversational AI offers a B2C type user-experience to the end-users.

Zycus helps enterprises drive real savings, reduce risks, and boost compliance, and its seamless, intuitive, and easy-to-use user interface ensures high adoption and value across the organization.

Start your #CognitiveProcurement journey with us, as you are #MeantforMore
- Zycus is looking for a
- **Assistant Manager-Demand Generation**. As a- **)**, you will leverage your understanding of the product, market and use cases to enable the company to sell better and faster. You will be involved in all aspects of product marketing including conducting market research, creating messaging and positioning, competitive analysis, influencing product development, driving marketing plans, partnering with internal and external stakeholders, creating and executing highly successful go-to-market strategies, and delivering impactful narratives for our sales teams. You will work closely with lead generation, demand generation, campaign, marketing operations, sales, product, customer success and most other teams within the organization.- Product launch - drive product launch programs and work with the product management team in planning, release, and go-to-market
- Manage go-to-market strategies - owning and executing product marketing by developing product positioning and messaging. Work closely with the demand generation teams and provide marketing support at every step.
- Corporate strategy - be the custodian of the corporate strategy and develop high impact materials for prospects, customers, and internal customer-facing teams.
- Differentiation Strategy - Creating powerful content on competitive differentiation & devise replacement programs.
- Collaboration - working with cross-functional teams to design and deliver integrated marketing campaigns to drive customer acquisition
- Build and lead customer marketing programs. Engage in on-going dialogue with customers.
- Events - Participating in various events and organizing round tables and other events for prospect intimacy campaigns
- Demand Generation - Work closely with the Business Development and Sales Team right from lead generation to deal closure and provide marketing support at every step
- Market intelligence - Conduct ongoing market research and gain expertise about buyers, how they buy and their buying criteria; be the expert on your competition and how to crush them
- Content creation - own the creation of the whole spectrum of sales tools and collateral (PowerPoint presentations, datasheets, white papers, customer case studies, demos, and training materials) to communicate the value proposition of our products and solutions to customers, prospects, and the sales team
- Analyst relationship - Initiating Analyst Relationship programs for Analyst outreach
- Win/ Loss Analysis - Analyzing the reasons behind a prospect win or loss and reporting the same. Tracking key competitors and creating shadow marketing programs to tackle them.
- Track business performance - Identify levers in improving business performance and champion necessary initiatives to improve. Synthesize and present complex data set to an executive audience.

**Job Requirement**
- 1-3 years relevant experience in a SaaS B2B environment
- Experience in Enterprise Software product marketing required
- Well versed in best practices in online marketing and marketing automation
- Had managed demand generation and content marketing programs
- Knowledge of marketing automation tools like Salesforce, Eloqua, Marketo would be preferred
- Exposure to working on marketing programs for overseas markets would be preferred
- Experience in managing a team of at least 1-2 members
- **Should be an MBA graduate from a Tier1 Management School**

**Why Should You Join Us?**- 3. Create an impact and transform your ideas. You will get the opportunity to lead and grow the business.
- **About Us**
- Certinal is a wholly owned subsidiary of Zycus, the pioneer in Cognitive Procurement. A familiar name and market leader with years of experience in managing critical contracts & agreements, Zycus boasts of over Fortune 1000 enterprise clients and deployments of procurement and sourcing suite of products. Digital Signing has always been a focus area for Zycus. Thus Certinal was born with the stated goal of offering a best-in-class Digital Transaction Management solution that will be easy-to-use, 100% se

  • Demand Generation Executive

    5 months ago

    Bengaluru, Karnataka, India Coddle Technologies Pvt Ltd Full time

    We are seeking 2-4 years experienced Lead/Demand Generation Executive to join our IT sales team. As a Lead/Demand Generation Executive, you will be responsible for identifying and qualifying potential leads, nurturing prospects, and driving demand for our IT services. This role requires a proactive and results-driven individual with strong communication and...

  • Demand Generation Executive

    5 months ago

    Bengaluru, Karnataka, India Oliveboard Full time

    We are seeking Dynamic Demand Generation Executives to join our newly launched upskilling division, SkillVertex. You will be committed to driving leads and fostering customer acquisition through targeted marketing initiatives and strategic campaigns. **Role**: Demand Generation Executives **Location**: Bangalore, In office **Key Responsibilities**: -...

  • Demand Generation Specialist

    4 months ago

    Bengaluru, India ANSR Global Corporation Full time

    Demand Generation Specialist - US MarketDo you thrive on building creative campaigns that drive qualified leads? Are you an email marketing whiz with a knack for converting connect to conversations? If so, we want to hear from you!We are seeking a highly motivated Demand Generation Specialist with 4+ years of experience to join our dynamic marketing team. In...

  • Demand Generation Specialist

    5 months ago

    Bengaluru, Karnataka, India ANSR Global Corporation Full time

    Demand Generation Specialist - US MarketDo you thrive on building creative campaigns that drive qualified leads? Are you an email marketing whiz with a knack for converting connect to conversations? If so, we want to hear from you!We are seeking a highly motivated Demand Generation Specialist with 4+ years of experience to join our dynamic marketing team. In...

  • Demand Generation Specialist

    5 months ago

    Bengaluru, India ANSR Global Corporation Full time

    Demand Generation Specialist - US MarketDo you thrive on building creative campaigns that drive qualified leads? Are you an email marketing whiz with a knack for converting connect to conversations? If so, we want to hear from you!We are seeking a highly motivated Demand Generation Specialist with 4+ years of experience to join our dynamic marketing team. In...

  • Demand Generation Specialist

    5 months ago

    Bengaluru, India ANSR Global Corporation Full time

    Demand Generation Specialist - US Market Do you thrive on building creative campaigns that drive qualified leads? Are you an email marketing whiz with a knack for converting connect to conversations? If so, we want to hear from you! We are seeking a highly motivated Demand Generation Specialist with 4+ years of experience to join our dynamic marketing...

  • Demand Generation Strategist

    2 weeks ago

    Bengaluru, Karnataka, India Promptcloud Full time

    Demand Generation StrategistAt PromptCloud, we're seeking a seasoned Demand Generation Strategist to drive our B2B marketing efforts. As a key member of our team, you'll be responsible for developing and executing multi-channel demand generation campaigns that drive leads and pipeline growth across various channels, including email, SEO/SEM, paid...

  • Demand Generation Specialist

    1 week ago

    Bengaluru, Karnataka, India Promptcloud Full time

    Demand Generation SpecialistAt PromptCloud, we are looking for a skilled Demand Generation Specialist to drive our marketing campaigns forward. As a key member of our team, you will be responsible for creating and implementing multi-channel demand generation campaigns to drive leads and pipeline growth across various channels, including email, SEO/SEM, paid...

  • Demand Generation Strategist

    2 weeks ago

    Bengaluru, Karnataka, India Promptcloud Full time

    Key Responsibilities:Develop and execute multichannel demand generation campaigns to drive leads and pipeline growth across various digital channels, ensuring a high ROI.Collaborate with the product and sales teams to align marketing strategies with business objectives, optimizing the customer journey and lead conversion.Manage and optimize paid digital...

  • Demand Generation Strategist

    3 weeks ago

    Bengaluru, Karnataka, India Promptcloud Full time

    Job Title: Demand Generation LeadJob Summary:PromptCloud Technologies Pvt Ltd is seeking a highly skilled Demand Generation Lead to develop and execute strategies that drive top-of-funnel growth and generate qualified leads for our company. The ideal candidate will have a proven track record in driving revenue growth and scaling products through innovative...

  • Demand Generation Strategist

    3 days ago

    Bengaluru, Karnataka, India Promptcloud Full time

    Key Responsibilities:Campaign Development: Design and execute multichannel demand generation campaigns across email, SEO/SEM, paid advertising, webinars, content syndication, and emerging channels to drive leads and pipeline growth.Tactical Collaboration: Partner with product and sales teams to synchronize marketing strategies with business objectives,...

  • Associate - Demand Generation

    5 months ago

    Bengaluru, Karnataka, India Rolling Rock Software Full time

    City Bangalore State/Province Karnataka Zip/Postal Code 560001 Function: Sales and Business Customer Service - Telecalling - Lead Generation - International Sales We are looking for Associate-Demand Generation who'll work hand in hand with Manager - Demand Generation, as well as the upper management of the Marketing team to drive lead generation...

  • Female - Demand Generation/telemarketing

    5 months ago

    Bengaluru, India Doodlezz India Full time

    We are hiring Demand Gen Executives for leading technology MNC. **Experience: Must have working experience in software/ cloud technologies/ System Integration sales.** **Job Type : Remote** **Responsibilities**: We are looking for someone with excellent demand generation skill to join our team. Opening for Indian as well as International Demand Gen...

  • Demand Generation Marketing Specialist

    2 weeks ago

    Bengaluru, Karnataka, India ANSR Global Corporation Full time

    About the RoleWe are seeking a highly motivated Demand Generation Specialist to join our dynamic marketing team at ANSR Global Corporation. In this role, you will be key in developing and executing strategic initiatives that generate leads, nurture prospects, and ultimately drive sales growth.ResponsibilitiesPartner with the marketing team to execute the...

  • PromptCloud - Demand Generation Lead

    2 weeks ago

    Bengaluru, India Promptcloud Full time

    Key Responsibilities:- Create and implement multi-channel demand generation campaigns to drive leads and pipeline growth across various channels, including email, SEO/SEM, paid advertising, webinars, content syndication, and new advertising platforms.- Collaborate with the product and sales teams to align marketing strategies with business objectives and...

  • Marketing Operations

    2 weeks ago

    Bengaluru, Karnataka, India Syngene Full time

    Job Title : Marketing Operations & Demand Generation ManagerRole Overview :The Marketing Operations & Demand Generation Manager is a key role at Syngene, responsible for developing and executing structured demand generation strategies, managing marketing operations, and overseeing program management for key initiatives. This role bridges digital marketing...

  • Demand Generation Associate

    5 months ago

    Bengaluru, India Nova Benefits Insurance Brokers Full time

    **CTC : 4.5L + benefits**: **Location - Bangalore**: About the role: Roles and Responsibilities: - Optimize campaigns for deliverability, engagement, and conversion rates. - Track and analyze campaign performance metrics to identify areas for improvement and implement necessary changes. - LinkedIn Marketing: - Plan, execute, and measure Account-Based...

  • Lead Marketing Operations

    2 weeks ago

    Bengaluru, India Syngene Full time

    Job Title : Lead Marketing Operations & Demand Generation Role Overview : The Marketing Operations & Demand Generation Manager is a dynamic, all-rounder role responsible for developing and executing structured demand generation strategies, managing marketing operations, and overseeing program management for key initiatives like the website. This role...

  • Marketing Specialist

    3 weeks ago

    Bengaluru, Karnataka, India MongoDB Full time

    MongoDB's MissionMongoDB empowers innovators to create, transform, and disrupt industries by unleashing the power of software and data. Our industry-leading developer data platform, MongoDB Atlas, enables organizations to build, scale, and run modern applications across cloud providers.Job SummaryWe are seeking a proactive Marketing Specialist to join our...

  • Associate-demand Generation

    5 months ago

    Bengaluru, Karnataka, India Innovaccer Full time

    Hello! You've landed on this page, which means you're interested in working with us. Let's take a sneak peek at what it's like to work at Innovaccer. **Go to market at Innovaccer** Our GTM team is passionate about healthcare and wants to leave a positive impact on the ecosystem. We are the tip of the spear that leads the organization externally. We care...