Amazon/ppc Executive
3 months ago
The Amazon/PPC Executive will be responsible for developing, implementing, and optimizing pay-per-click (PPC) advertising campaigns on Amazon and other platforms. This role requires a strategic thinker with strong analytical skills and a deep understanding of e-commerce marketing.
**Key Responsibilities**:
- **Campaign Management**:
- Create, manage, and optimize PPC campaigns on Amazon and other digital platforms to drive traffic and sales.
- Monitor and adjust bids, keywords, and ad placements based on performance data.
- **Performance Analysis**:
- Analyze campaign performance metrics and prepare regular reports to track ROI and KPIs.
- Use data-driven insights to refine strategies and improve overall campaign effectiveness.
- **Keyword Research**:
- Conduct thorough keyword research to identify high-performing keywords and optimize product listings for maximum visibility.
- **Budget Management**:
- Develop and manage PPC budgets, ensuring effective allocation of resources to maximize returns.
- **Collaboration**:
- Work closely with the product and sales teams to align marketing strategies with business goals.
- Collaborate with graphic designers and content creators to develop compelling ad creatives.
- **Trend Analysis**:
- Stay up-to-date with industry trends, algorithm changes, and best practices in PPC and e-commerce.
Pay: ₹19,545.19 - ₹30,272.89 per month
**Benefits**:
- Health insurance
- Provident Fund
Schedule:
- Day shift
- UK shift
**Experience**:
- total work: 1 year (preferred)
Work Location: In person
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