Performance Marketer

6 months ago


Pune District Maharashtra, India addMatrix Full time

**Who we are**:
addMatrix is a premier Amazon marketing agency recognized among the top 10% of agencies on the platform. Our team excels in delivering exceptional growth and innovation for our clients. We specialize in full-funnel advertising strategies, expert account management, and creating high-impact content that drives engagement, boosts SEO, and enhances brand equity.

**Our Core Values**:
Our company values inclusivity, embracing diverse perspectives and backgrounds to create a welcoming environment. Employees drive impact in cutting-edge technology, campaigns, products, and partnerships. We prioritize growth and transformation, advocating for equity and inclusivity in the workplace. Dedicated to empowering third-party sellers, we focus on innovative software and exceptional service. Together, we achieve meaningful goals through creativity and determination.

**About the Job**:
We are seeking a highly motivated and experienced Performance Marketing Marketing Associate to join our dynamic marketing team. As a Digital Marketing Associate, you will be responsible for executing digital marketing strategies, with a primary focus on Google Ads and social media account handling. Your expertise in these areas will be instrumental in driving online visibility, brand awareness, and customer engagement.

**How You Make A Difference**

You make a difference by providing strategic direction, optimizing campaigns, and analyzing performance data. Your leadership inspires a culture of innovation and excellence, driving results and contributing to the company's growth and success.

**Google Ads Management**:

- Create, optimise, and manage Google Ads campaigns across various platforms, including search, display, and video.
- Conduct keyword research, ad copywriting, and landing page optimization to improve campaign performance and maximise ROI.
- Monitor campaign metrics, analyze data, and provide insights to enhance campaign effectiveness.
- Stay updated with the latest Google Ads trends, features, and best practices to implement innovative strategies.

**Social Media Account Handling**:

- Develop and execute social media marketing strategies across platforms such as Facebook, Twitter, Instagram, LinkedIn, etc.
- Create engaging and compelling content to increase brand visibility, drive user engagement, and generate leads.
- Monitor social media channels, and respond to inquiries, comments, and reviews in a timely and professional manner.
- Track social media metrics, analyze performance data, and provide actionable recommendations to optimize campaigns.

**Digital Marketing Strategy**:

- Collaborate with the marketing team to develop integrated digital marketing plans aligned with overall business objectives.
- Conduct market research and competitor analysis to identify trends, opportunities, and potential target audiences.
- Identify and explore new digital marketing channels and platforms to expand the reach and drive growth.

**Analytics and Reporting**:

- Monitor, measure, and report on key performance indicators (KPIs) using tools such as Google Analytics, Google Ads, and social media analytics.
- Generate comprehensive reports on campaign performance, including key findings, trends, and actionable recommendations.
- Conduct A/B testing and optimize campaigns based on data-driven insights.

**Job Synopsis**:

- **Company -** addMatrix
- **Team - **Performance Marketing.
- **Experience -** 1.5 - 2.5 years
- **Job type -** Full-Time
- **Job Location -** Pune.
- **Availability - **Immediate joiner.

**Job Types**: Full-time, Permanent

Pay: Up to ₹35,000.00 per month

**Benefits**:

- Cell phone reimbursement
- Internet reimbursement
- Paid sick time

Schedule:

- Day shift
- Monday to Friday

Supplemental pay types:

- Yearly bonus

**Experience**:

- total work: 1 year (preferred)

**Location**:

- Pune District, Maharashtra (required)

Work Location: In person



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