Social Media Marketing Specialist

1 month ago

hyderabad, India Dhara Jewels Full time

Company Description


Dhara Jewels is a luxury jewelry retail brand, based out of Hyderabad, India, founded by the alumni of BITS Pilani, HEC Paris, and IIM. The brand works majorly in the Diamonds, Polki, Kundan, and Nakshi product categories. At Dhara Jewels, we are committed to redefining luxury in the jewelry industry by blending tradition with innovation.


Our vision is to be the destination for those who seek exquisite pieces that not only adorn but also tell stories, celebrate milestones, and enhance the very essence of life's most precious moments.


Are you passionate about the world of jewelry? Join us in Hyderabad and associate with us in our journey to create the next biggest luxury jewelry brand. Elevate your career with Dhara Jewels - where your passion finds its perfect setting. Apply now


Role Description

This is a full-time/hybrid role for a Social Media Marketing Specialist at Dhara Jewels. The role is based in Hyderabad but remote work is acceptable. The Social Media Marketing Specialist will strategize and manage compelling social media campaigns to enhance brand awareness, engage with customers, and drive sales. The successful candidate will develop and execute social media strategies, create engaging content, and track and analyze metrics to measure campaign success.


Qualifications

  • Proven experience in social media marketing, preferably in the luxury retail industry
  • Effectively planning the Content Calendar for the Brand's Instagram and Facebook Pages
  • Scout, Plan, and Coordinate Brand Collaboration with relevant contemporary Brands
  • Knowledge of Content Creation for social media platforms including Facebook, Instagram, Pinterest, and Youtube
  • Experience with social media analytics and metrics
  • Excellent communication skills, both written and verbal
  • Experience with content creation and curation
  • Ability to work collaboratively and effectively in a team environment
  • Bachelor's degree in Marketing or a related field are preferred
  • Knowledge of graphic design software such as Canva, and Adobe Creative Suite is a plus
  • Experience with outbound marketing is a plus

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