
Digital Marketing Growth
2 days ago
Passionate about beauty and always on top of the latest trends? Do you have a knack for social
media and marketing? If so, we have the perfect opportunity for you
Floss Beauty is a luxury press-on nails brand redefining nail fashion in India. We’re on a mission
to make salon-quality nails accessible, glamorous, and effortless. As a growing startup with a
bold aesthetic and strong community focus, we’re seeking passionate, creative minds to help us
expand our digital presence and build a standout beauty brand.
We are looking for a motivated Digital Marketing and Social Media Specialist to join our team in
Mumbai. This is a unique opportunity to contribute to building a brand that provides a fresh and
luxurious experience to the press-on-nail market in India, allowing customers to get
salon-quality nails in the comfort of their homes.
Responsibilities:
Digital Marketing : Develop and manage digital marketing campaigns through Meta and
Google Ads, as well as organic SEO
Social Media Management: Assist in managing our Instagram account, including
content creation and engaging with our audience.
Influencer Outreach: Identify and contact beauty influencers for collaborations, product
reviews, and partnerships.
Content Creation: Create visually appealing and social media content that reflects
Floss Beauty’s brand voice and aesthetic
Campaign Execution: Support the planning and execution of marketing campaigns to
increase brand awareness and drive sales.
Trend Analysis: Stay on top of global beauty trends and integrate them into our
marketing strategies.
Requirements:
- 1–3 years of experience in digital marketing, preferably in the beauty/fashion/lifestyle
- space.
- Proficiency in Meta Ads Manager, Google Ads, Canva, and social media scheduling
- tools.
- Passionate about beauty and fashion, with a keen eye for the latest trends.
- Excellent written communication skills and visual taste (design skills are a bonus).
- A high degree of professionalism, time management, and accountability.
- Creative mindset with the ability to think outside the box and an eye for detail.
- Self-motivated and able to work independently.
- Strong understanding of beauty consumer behavior and aesthetic storytelling.
- Bonus: Experience with Shopify, Klaviyo, and influencer marketing.Benefits:
Work with a Trendsetting Brand: Be at the forefront of beauty innovation in India and
help shape a fresh, bold brand from the ground up.
Creative Freedom: Bring your ideas to life in a setting that values experimentation,
aesthetics, and originality.
Professional Growth: Develop your skills in marketing, social media, and influencer
management.
Product trials: You’ll always be the first to try our newest sets and new products, perks
of being in the inner circle
Beauty Industry Exposure: Work on influencer campaigns, PR strategy, product
launches, and more, it’s a crash course in the business side of beauty
If you're ready to take gain experience and get hands-on experience in this growing industry,
we'd love to hear from you
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