GTM Manager

3 weeks ago


Bengaluru, India Xiaomi India Full time

Position: TV GTM Manager (TV Category Manager for India Business)

Report to: Lead GTM – TV Business


As the TV GTM Manager, you will spearhead our television category's go-to-market strategies, driving sales, market share, and profitability in the dynamic Indian market. Collaborating closely with cross-functional teams, you will play a pivotal role in setting ambitious sales targets, crafting robust supply plans, and orchestrating impactful product launches.


Job Duties:

• Set monthly sales targets and develop sales and supply plans based on company strategy, market insights, and competition analysis.

• Monitor sales data, analyse reasons for performance, manage sales risks, and be accountable for sales volume, P&L, inventory levels, and forecasting.

Manage channel requests, sales expenses, and drive the achievement of required market share.

Lead go-to-market preparations for new product launches, ensuring marketing and channels are ready for each launch. Program management for each product through IPMS.

Own forecasting, launch preparation, 1st sale, BAU run rates, event planning, product lifecycle management, and EOL management.

Conduct post-mortem analysis of Product Strategy, Channel Strategy, Product P&L, and Competition landscape.

• Drive improvement initiatives through engagement with key teams, including Marketing (Launch + Sustenance), Product (Consumer Insights, Ratings), SCM (Stock Allocation, Production Priority), Quality (Key Issues), CS & Service (Customer Feedback & Escalations).

Desired Candidate Profile:

Qualification – Preferably MBA

6 to 10 Years of Experience

Good knowledge in Excel, understanding the market portfolio

Stakeholder Management

Full time or Part time - Full Time


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