Cube84 - Head of Marketing

Marketing Head Do you love blending strategy with execution? Can you take a brand from good to unforgettable—while generating real pipeline along the way? If you're a growth-minded marketing leader who can lead with both creativity and clarity, our Head of Marketing role at CUBE84 might be your next big opportunity. About CUBE84 CUBE84 is a growing Salesforce consulting firm that helps businesses across North America solve tough challenges using Salesforce and smart strategy. With over 450 projects under our belt, we've built a strong foundation—and now we're ready to scale our marketing game. We're looking for a hands-on, strategic marketing leader who's excited to shape our brand, drive demand, and tell our story to the right audiences. You'll be leading a small but mighty team and owning everything from content and digital campaigns to ABM and performance tracking. We're a company that values ownership, speed, and great ideas—if you're someone who'sready to build, lead, and make an impact, this role's for you. Location: Chennai What you'll do: Own and elevate our marketing engine ● Take full ownership of our global marketing function—across brand, demand gen, SEO, and content. ● Set the strategy, lead the execution, and build programs that support our GTM efforts in the U.S. ● Translate business goals into marketing priorities—aligning closely with sales, delivery, and leadership. Drive smart, focused demand generation ● Build and scale Account-Based Marketing (ABM) programs for high-value U.S. accounts. ● Craft segmentation strategies, develop messaging that resonates, and activate the right channels. ● Tie every campaign to pipeline—and optimize based on performance data, not gut feel. Tell a story that makes us stand out ● Build a content engine that speaks to our buyers—from awareness to close. ● Partner with brand and design to create thought leadership, case studies, and campaign assets that reflect who we are and where we're going. Lead a sharp, agile team ● Mentor and grow a cross-functional team covering lead gen, design/brand, and SEO. ● Manage and get the best out of external vendors, agencies, and freelancers. ● Set goals, give feedback, and build a high-performance culture rooted in creativity and accountability. Measure, learn, and improve—always ● Own KPIs across funnel performance, campaign ROI, and marketing-sourced revenue. ● Leverage tools like HubSpot, Google Analytics, Clearbit, and LinkedIn Ads to drive smarter decisions. ● Ensure our marketing engine isn't just running—but running efficiently and at scale. You'll thrive in this role if you have: ● 15+ years of total marketing experience, including 3–5+ years in a leadership role ● A strong background in IT services or consulting marketing—especially for offshore India-based firms targeting U.S. mid-market and enterprise ● Proven success with ABM, full-funnel campaigns, and measurable demand gen programs ● The ability to position Salesforce services with clarity and differentiation ● A content-first mindset, with a knack for turning strategy into storytelling ● Experience managing small, agile teams and external marketing partners ● Strong working knowledge of HubSpot, LinkedIn Ads, Google Ads, Clearbit, etc. ● A clear, collaborative communication style and a love for fast-moving environments Bonus points if you: ● Have led marketing teams at a high-growth consulting company ● Know how to run marketing that drives revenue—not just impressions ● Can bring examples of campaigns that directly influenced pipeline ● Have worked closely with sales and delivery leaders on GTM planning ● Have built and scaled an ABM function from scratch This is a high-ownership, high-impact role. You'll have a seat at the leadership table, a say in our GTM direction, and the opportunity to shape how the world sees—and experiences—CUBE84. Ready to build something bold? Let's talk.