Sales Manager

2 weeks ago


Chennai, India Rashmi Group Full time
Position Title: Sales Manager - DI Division (Individual Contributor)

Company: Rashmi Metaliks Ltd.

Role Overview

The Sales Manager - DI Division (Individual Contributor) will be responsible for achieving defined sales targets, driving client engagement, and contributing to the growth of the DI Pipes business. This role involves developing a robust sales strategy, identifying new opportunities, converting leads, and optimizing travel for maximum sales efficiency.

Performance Expectations:

First 3months (Probation Period):

Objective: Onboard and train sales team members, focusing on necessary travel and strategies to achieve sales targets.

Key Performance Indicators (KPIs) for the First 3 months:

1. Training Completion: All team members should complete onboarding and product training.2. Sales Strategy Development: Develop and document a sales strategy, including target markets, key accounts, and a lead generation plan.3. Lead Generation: Identify and qualify a minimum number of leads (specific target based on the industry).

Month 4 to Month 12:

A) Sales Target:

- Each salesperson is expected to achieve sales of 50 times of their monthly Basic Salary.- The sales team as a whole should meet or exceed the cumulative sales targets for the department.

B) Travel Requirements:

- Travel Expectation: 25 days of travel per month.- Adjustment on Success: If a salesperson consistently meets or exceeds their sales targets, they can reduce travel days in subsequent months while maintaining performance.

C) Key Performance Indicators (KPIs):

- Monthly Sales Achievement: Achieve the monthly sales target of 50 times of Basic Pay.- Travel Efficiency: Effectiveness of travel in converting visits into sales. Reduced travel should correlate with continued target achievement.- Client Engagement: Number of client meetings held and the resulting conversions.- Sales Performance with Reduced Travel: Track if reduced travel affects the ability to meet sales targets. Aim to maintain or improve performance with fewer travel days.

D) Monitoring & Adjustment:

- Travel Tracking: Keep a log of travel days versus sales performance to identify patterns and make data-driven decisions on reducing travel.- Performance Review: Monthly reviews should include analysis of travel versus sales outcomes. If targets are consistently met, consider officially reducing travel days for high performers.- Target Achievement: Focus on maintaining high sales figures even with reduced travel, emphasizing the quality of client engagements.

Reporting Requirements Integrated with KPIs:

Weekly Reports:

Objective: Track short-term progress.

Content:

- Travel Report with outcomes- Client contact details, order status, value, duration of supply- Immediate next steps and CRM-generated MIS.

Monthly Reports:

Objective: Summarize monthly activities.

Content:

- Cumulative Report for the Month with Target vs. Achievement- Full CRM-generated MIS with all relevant metrics.

Quarterly Reports:

Objective: Review long-term strategy and performance.

Content:

- Comprehensive report with Target vs. Achievement- Detailed client contact details, order status, value, duration of supply- Full CRM MIS report for strategic analysis.
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