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Key Account Manager
3 months ago
As the International Marketing Key Account Manager for our Scaffolding Business Division, you will play a pivotal role in expanding our market presence, identifying new customers, and driving sales growth internationally. You will be responsible for nurturing and managing key accounts while implementing strategic marketing initiatives to promote our scaffolding products and services.
Roles & Responsibility:
1. Market Research and Analysis:- Conduct thorough market research to identify new opportunities and potential markets for scaffolding products.- Analyze market trends, competitor activities, and customer needs to develop effective marketing strategies.
2. Customer Acquisition and Relationship Management:- Identify, engage, and acquire new customers and key accounts on an international scale.- Build and maintain strong relationships with key stakeholders, understanding their requirements, and providing tailored solutions.
3. Sales Strategy Development:- Develop and execute comprehensive sales strategies aligned with company objectives to drive revenue growth.- Collaborate with the sales team to establish pricing strategies, promotional campaigns, and product positioning strategies.
4. Collaborative Coordination:- Work closely with cross-functional teams including sales, marketing, product development, and operations to ensure alignment and successful execution of initiatives.- Provide valuable insights and feedback to internal teams based on market trends and customer feedback.
5. Reporting and Performance Analysis:- Prepare regular reports and presentations detailing sales performance, market insights, and opportunities for improvement.- Analyze sales data and key metrics to evaluate the effectiveness of marketing campaigns and strategies.
Relevant and total years of Experience
Proven working experience of 5-6 years in Sales/MarketingAble to read and interpret Engineering DrawingsProficiency in English, both written and verbal.Proficiency in Excel, Powerpoint and other social media marketing toolsAbility to engage with decision-makers at various customer levels, including MD, CEO, CTO, and Group HeadsWillingness to travel as required.
