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Junior Manager- Strategy and Insights

4 months ago

india M&C Saatchi Performance Full time

Junior Manager, Strategy & Insights

Location: Bangalore



About us

We are a forward‐thinking performance marketing agency, operating from eleven offices on four continents. Our mobile native legacy puts us leaps ahead in the hyperconnected age. And our data‐centric, ROI‐positive approach, ensures we lead the industry.


Who you are

In character, you are curious; in approach, resilient. You understand that work ethic is critical, and uncovering powerful, deeper insights are a by‐product of diligence and dedication. You question and challenge the status‐quo. You don’t just stop at “aha” moments. You obsess over quality. You habitually compete against yourself, not others – you are your own motivation engines


You’re obsessed with figuring out the “why”, and aren’t happy until you have your answer. You are someone who sees a way around every obstacle, looking for solutions to every problem. You thrive on crafting ingenious solutions to what many may consider unresolvable. You have the mind of a growth hacker, an entrepreneurial flair, and a passion for utilizing data and technology in non‐traditional ways.


Above all, you see problem‐solving as a quest for truth.


As a Strategist, you will be responsible for owning account-based work. You will understand your client’s business and the market that they operate in. Beyond that, you will be deeply in tune with their core audience and market trends that influence their decision-making. Armed with this knowledge, your foresight will inform not only upcoming advertising campaigns, but decisions your client’s business will make regarding their brand, products, and ideal consumer.


In addition, you will have a constant pulse on the mobile and tech landscape. Understanding the evolution of digital technologies and mediums, and how brands can continue to be relevant in these spaces will be key to how you add value to our clients and across the agency.


Responsibilities


  • Develop holistic digital strategies for a variety of business verticals that can be applied across multiple channels.
  • Identify consumer mindsets through the customer journey and effectively align business goals with advertising KPIs.
  • Leverage quantitative and qualitative analytical skills to unearth insights that support campaign development.
  • Train strategy and insights executives so their outputs are up to par with company’s standards
  • Interface with account leads at the agency to proactively deliver smart, differentiated, and strategically grounded ideas to the client.
  • industry trends and their impact on consumers and businesses
  • new business pitches



Qualifications


  • 2-3 years of experience working in digital strategy or media planning
  • Strong communication skills, both verbal and written
  • Comfortable working in a highly collaborative and fast-paced environment with strong organizational skills
  • Demonstrated success in crafting brand/digital/media strategies along with a practical understanding of the technologies and tactics used to bring them to life
  • Must be a solid researcher that can inform themselves, as well as others, about new topics.