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Digital Marketing Manager

4 weeks ago


Janakpuri, India Farepayer Pvt Ltd Full time

Digital Strategy Development:

Develop and implement comprehensive digital marketing strategies.

Analyze market trends and competitor activities to inform strategies.

Content Marketing:

Create, curate, and manage content for websites, blogs, social media, and other digital platforms.

Collaborate with content creators to ensure high-quality, engaging content.

SEO and SEM:

Optimize website content for search engines (SEO).

Manage paid advertising campaigns (SEM) on platforms such as Google Ads and Bing Ads.

Social Media Management:

Develop and execute social media strategies.

Manage social media accounts, creating engaging content and responding to followers.

Email Marketing:

Design and implement email marketing campaigns.

Monitor and analyze campaign performance, making data-driven adjustments as needed.

Analytics and Reporting:

Use analytics tools to track and report on website traffic, social media engagement, and campaign performance.

Generate insights and recommendations based on data analysis.

Paid Advertising:

Plan and execute paid advertising campaigns on platforms such as Google, Facebook, Instagram, and LinkedIn.

Monitor and optimize ad performance to maximize ROI.

Collaboration and Communication:

Work closely with cross-functional teams including sales, product development, and customer service.

Communicate digital marketing plans and results to stakeholders.

Job Type: Full-time

Pay: ₹20, ₹30,000.00 per month

Work Location: In person