Performance Marketing Specialist

12 hours ago

Janakpuri, Delhi, India Klever Marketing Full time ₹ 2,40,000 - ₹ 3,60,000 per year

Job Responsibilities

  • Own, manage & execute all digital campaigns

  • Build a brand in the digital space

  • To lead ROI-driven paid advertising efforts on Facebook, Google, and other ad platforms

  • Own the strategy, budget, execution, and maintenance of our digital channels - Google, Facebook, LinkedIn, etc.

  • Performance Marketing Media Buying and Customer Acquisition on all digital channels Facebook, SEM, Display Advertising, Affiliates, and Re-marketing

  • Implement, optimize, and closely monitor campaign performance

  • Explore new acquisition funnels across platforms, devices, and content to reduce cost per lead and overall cost per acquisition

  • Optimize copy and landing pages to ensure great campaign health

  • Develop and collaborate with the team on content optimized for digital channels (video, graphics, presentations, and more)

  • Own the data analysis, reporting, and dashboarding for the vertical and continuously optimize the marketing spends

  • Coordinate with internal product teams to run new product launch/product adoption campaigns

  • Manage marketing funnels for drip campaigns to improve lead to sales conversions

Pre-Requisites/Requirements:

  • Educational Background: Any

  • Technical Skills: Facebook Ad Manager, Google AdWords, Google Analytics, and Marketing Automation platform/s

  • Excellent understanding of Google Ads and Facebook Ads.

  • 1-3 years of experience in a performance marketing (d2c)

  • Strong sense of ownership and pride in your performance and its impact on the company's success

  • Excellent communication & writing skills

  • Excellent understanding of sales & marketing funnels

Job Type: Full-time

Pay: ₹15, ₹30,000.00 per month

Ability to commute/relocate:

  • Janakpuri, Delhi, Delhi: Reliably commute or willing to relocate with an employer-provided relocation package (Required)

Experience:

  • Performance marketing: 1 year (Required)

Work Location: In person

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