Regional Sales Manager-State Head Kerala

3 weeks ago

Kerala, India Ascolite - Aswani Industries Private Limited Full time

Job Purpose:

The Regional Sales Manager will be responsible for driving sales, revenue growth, and market penetration of Ascolite construction chemical products in the assigned zone. The role includes leading and developing a sales team, establishing strong channel networks, managing key accounts, and implementing strategies to achieve business targets.

Key Responsibilities:

  • Develop and execute state sales strategies aligned with company objectives.
  • Achieve monthly, quarterly, and annual sales targets for construction chemical products.
  • Manage, guide, and motivate a team of Area Sales Managers / Sales Executives.
  • Identify and appoint distributors, channel partners, and applicators across the Kerala state
  • Build and maintain strong relationships with architects, consultants, contractors, builders, and key decision-makers.
  • Monitor competitor activities, pricing, and market trends to recommend corrective actions.
  • Ensure effective implementation of promotional campaigns, trade meets, and product demonstrations.
  • Review sales performance, prepare forecasts, and submit regular MIS reports to senior management.
  • Collaborate with the Technical & R&D team to provide product support, training, and solutions to clients.
  • Drive collections, credit control, and ensure timely payments from customers/distributors.

Key Skills & Competencies:

  • Strong business acumen with proven experience in construction chemicals / building materials industry.
  • Excellent leadership and team management skills.
  • Strong negotiation, networking, and relationship-building abilities.
  • Analytical mindset with problem-solving capabilities.
  • Proficiency in MS Office and CRM tools.
  • Willingness to travel extensively across the state.

Qualifications & Experience:

  • Bachelor's degree in Civil Engineering / Chemistry / MBA in Marketing (preferred).
  • 10–15 years of sales experience in construction chemicals / building materials.
  • Minimum 4–5 years in a regional managerial role handling state operations.

can email or WhatsApp

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